2012-2013 Baidu Algorithm Trend forecast

Baidu has recently made big moves, including from 6.28 of the big K Station to the August 22 algorithm to update, dead a lot of websites, the author is also very concerned about the trend of Baidu's algorithm, by following some master's learning, as well as their own observation to understand, share the following three more significant Baidu algorithm forecast.

One, the consummation of the copyright algorithm. This algorithm will spread to the novel station, paper station, literature, QQ station, medical station and download station.

In fact, from a very early start, Baidu has been doing the implementation of copyright algorithms, in all aspects of the conditions are not mature, so did not do a lot of action. 8.22 days, Baidu official finally announced, declared this algorithm. This time the adjustment, only for the low quality site included, as well as the collection site to reduce the ranking. This new set of copyright algorithms is far more than that, it is expected in November this year, Baidu will introduce a very complete set of copyright algorithms. One of the more significant two points of breakthrough, the first is the acquisition and the original content of the full recognition (now not fully recognized collection). Because the Internet has developed to today, has been completely no more than that. Why did Baidu not do this in a few years ago? The amount of information, because the Internet was still in serious information scarcity, now the Internet information explosion, too much of the same content. Baidu to survive, but also need to face competition, recently saw Baidu official platform, but also ready to implement the global strategy, based on these, he must do a good user experience, come to this step, cleaning up the rubbish information is inevitable. The second is to increase the original content of the complaint mechanism. Each of these algorithms is not perfect, through this several updates, we will also find that Baidu is actually very concerned about webmaster feedback, big moves after the addition of special Complaints window, but the current mechanism is not perfect, Billan complaints of the station is too much, including my complaint a snapshot, have been slow to deal with, Of course Baidu will know that. Therefore, Baidu's original complaint mechanism will certainly be established and perfected.

Second, the search results call breadcrumbs navigation.

What is the meaning of this breadcrumbs navigation call, we carefully observe will find that Google search a keyword, listed in the site, the title is placed on the top, the title below is the URL, the bottom is the description. And Baidu's description is placed under the title, the URL put in the bottom. Big Google search results in a part of the high weight of the station, called the breadcrumbs Navigation, its Web site can be clicked, and some have to directly point to the list page of the site. This is a search engine for the user experience to do an improvement. Because the search result is a land inch gold place, each piece must make good use of. If you call breadcrumbs navigation, this will promote the user's clicks more, increase the search engine to the user's viscosity. In the near future, Baidu is likely to take this way, so stationmaster in Do station, or optimize, must pay attention to breadcrumbs navigation.

Look at the picture:

　　

Third, the elimination of single page Peace station. Single page station is expected to be completely eliminated by Baidu at the end of the year.

Platform station, here refers to the kind of building the relationship between the merchant and the station, like what moving nets, wedding-type platform and other sites will be eliminated. Of course, like the brand station, such as 58 of these will not, because it has a large audience, people look for a room is a lot of time is directly input 58, rather than enter the corresponding keywords. Like some moving, bridal platform station, after the point opened, there are some information list, but, in Baidu search results, is already a list of information, Baidu to do user experience, will not let users do many clicks to find their desired results. Before Baidu regardless, is because at that time also very few enterprises specialize in an industry website. Now it's different, like moving companies, which have independent companies to stand.

In fact, as long as we learn more, less complaining, more observation, less melancholy, "the mother of the psychological" is still able to grasp.

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