Over the past two years, our team has launched 60 release releases for 7 apps in the App Store. So we're already familiar with what users want, and how to target and market apps to get the highest installation rate possible. After a number of operational practices, we were inspired to develop the Launchkit Toolkit for app developers and app marketers to use when publishing their apps.
We are also familiar with the app review process what Apple's app review team is interested in (or what they don't care about). We are learning to grow by being rejected. have been rejected many times. We have been rejected 13 times in the past 18 months.
The last time we were rejected, it was about a year ago.
The rejection letter will be sent to the mailbox in the form "App submission Feedback" as follows:
"[Your APP] has been reviewed, and we are unable to post this version. For details, or to directly the APP Review team, visit the Resolution Center in ITunes Connect. "
In the resolution center, Apple tells you the reasons your app is rejected, always citing a section of the app Store Revi EW guidelines. We found the many times, the same app would get rejected sometimes and approved other times. So much depended on the specific app reviewer. And this got very frustrating.
At the Solution Center (resolution Center), Apple will tell you the specific reason for the rejection, along with the App Store review guide. We have found that many times, the same app is sometimes rejected and sometimes audited, so the approval is largely dependent on the specific app reviewer. This is a very frustrating thing.
So, after 2014 years of constant rejection, we decided to start trying to do something to put all reviewers ' concerns on one page. At the beginning of 2015, we started using itunes Connect's often overlooked field, which greatly increased the app's approval rating.
Forgotten Fields: App Audit information description (notes)
At the bottom of the page ready to submit the app on itunes Connect, there is a small section called "app Review Information".
We will fill in the content including the correct login information for the test account. Of course, you should do the same for your app.
But one of our biggest changes is to start using the "Notes" field in the edit box. We start by listing the confusing points that are often rejected in this edit box and making a positive explanation for the review team.
For example, the content tag processing of our app, we have been rejected many times because we have not made clear how the tagged content is handled, even though our answers are almost the same every time. So we added the following phrase to the empty edit box under notes:
"Tagged content Audit notes:
We will strictly check the bad content. If someone thinks an uploaded picture is inappropriate, they can click on the three dots below the picture in the lower right corner of the timeline view, or click on the three dots in the lower left corner of the single photo.
If they are uploading images themselves, they can choose to delete the pictures. If they are not uploading their own images, they will be able to see the "tag delete" action. If they do this, other people will not have this picture. The only person who can see this image is the one who tagged it (this person will receive the information that the image is not visible) and the person who uploaded the image (the person will receive the message that their picture was tagged). "
Our explanation may be superfluous, but we just want to provide as much information as possible. And since we've added this information, we've never been rejected for this reason. We've also added a few notes on how to handle the test account, as well as other things we want to highlight that are unique to our app.
By communicating with some of Apple's people, we've determined that the app's reviewers pay special attention to this editing field. It's not for fun, but it allows you to communicate directly with app reviewers and provide the usage scenarios they need to review their work.
If you think there are areas in your app that make app reviewers confused, write them in notes. Don't let this place be empty. It will help you get out of your rejected predicament and expedite the approval.
A little trick to reduce the App Store audit rejection-use forgotten fields in itunes Connect