Baidu Ice Bucket Algorithm 2.0 Introduction

Baidu's various algorithms, its purpose is to improve the user experience, the user experience is good, then Baidu will focus on the site, the relevant keywords to better present to the visitor, this is why everyone has been favored Baidu, but do not like its truth, because its law is always irresistable, Still the pursuit of the need to constantly adjust the pace.

Then with the mobile phone market to come, its share has been unstoppable to become more than the PC end of a new field, and Baidu's ice bucket algorithm for mobile mobile end, in the global estimate is only guge, while the domestic PC mobile search market share in the continuous decline, But Baidu focus on mobile results, now occupy the majority of the market share, and 360 is said to occupy only about 1%, and do not consider whether the data is true, recently, according to Baidu's Ice bucket algorithm, Zhengzhou best Network has learned the general, Baidu's ultimate goal is to achieve a high level of user experience results, then the user experience degree from which aspects of the start, the first time everyone's PC end site to mobile Access, the results are not adapted to the screen, it seems to need to Baidu transcoding processing, I believe that before 2012, when smartphones were not very popular, we still had the impression that But later Baidu launched the Ice Bucket Algorithm 1.0 is to distinguish between the PC end results and mobile results, meaning to tell everyone, Mobile has already had its own separate algorithm, if you want to do mobile results promotion, then you must follow its ice bucket algorithm, the results can better show.

Since Baidu introduced ice bucket algorithm 1.0, not long before now again ascend to ice Bucket Algorithm 2.0, its official explanation as the main solution to force users to download or full-screen pop-up window of the situation has been a certain containment. However, we found that there are a large number of sites still have serious impact on user experience, the main performance is: full-screen download, the small mobile phone page to lay out the main content of ads, forcing users to log in to use and other issues.

So the purpose of solving these problems is to achieve a high level of visitor experience such a purpose, and indeed, if the mobile side in order to show the rate, divided into ads, then presumably user experience will be very poor, Then after the introduction of the above 2.0 algorithm rules, we can understand that in the future to do mobile market, also must be in the premise of ensuring user experience, can be a certain optimization, and not only the clutter of the advertising station, garbage station can easily optimize to the front.

In short, Baidu is doing is around the user experience, we as the network company, is the market participants, need to do is to follow its algorithm under the premise of the site for customers to comply with the relevant rules, enhance user experience, to obtain better volume. In short, the user experience in the first place, this is a magic weapon, who did, who will benefit. Switch to line number machine supplies.

Baidu Ice Bucket Algorithm 2.0 Introduction