Detailed SEO optimization of the Workflow Three: Data Analysis chapter

Source: Internet
Author: User

For SEO optimization, data analysis is very important, the previous said " about SEO optimization workflow preparation " and "on SEO optimization Work implementation Method", today to talk about the end of the work, that is, data analysis. In general, SEO optimization process also needs to follow the feedback of the data analysis, so as to more quickly change their direction of optimization, for example, do today's optimization has no effect, then need to enhance the intensity of the optimization. And this need from the data feedback information can be analyzed, so for SEO optimization, data analysis is a definite effect of the best partner, but also timely change the optimization method or direction of the pilot. Then in SEO optimization, the webmaster need to do what data analysis? Today I share the topic of experience.

First, keyword ranking analysis

As far as I know, personal webmaster do seo optimization is nothing more than to enhance the ranking of keywords, so that users search their own site related keywords can see their own site, that is, SEO optimization is the most basic purpose is to promote keyword ranking. Then we do SEO optimization also need to check the status of the keyword, and this is let us learn to do keyword ranking feedback data analysis. Of course, for the analysis of this work, the most detailed method is to pass each check period to see the keyword ranking status recorded, so through the ranking of two time period can be clearly known SEO optimization is the keyword ranking has a role to promote. For example, the words that are viewed today are ranked fifth on the second page, tomorrow, the row on the third page of the first, the day after tomorrow to see the second page third, then you can prove that SEO optimization is affecting the ranking of keywords, which for us in a timely manner to optimize the optimization of SEO to adjust the direction is very helpful. So, SEO optimization process, first of all need to pay attention to keyword ranking data analysis.

Second, the User experience degree analysis

If it is not possible to view the user experience of a website directly, there is no software that can really count to the user experience degree. Since there is no such tool, how can we know the user experience of the site is good? This needs to be analyzed by the relevant data of the website, and the relationship between the user experience is good data there are a few, the PV value of a website, the greater the PV value to show that the more users visit the page, nature can indicate that the user experience is quite good, After all, no user has a long time to see what he doesn't like. The second user access depth, for the analysis of user experience, in fact, access depth is a very favorable factor, and only users like the site will be in-depth access to the content of the site. Its three users turn heads, which is the most direct way to reflect the user experience degree is good. And for SEO optimization, its most central purpose is to improve the site's user experience, and then improve the site related to other factors, natural user experience degree analysis is also an important part of the SEO workflow.

Third, the website traffic analysis

SEO optimized before and after the optimization of the site traffic value is the simplest way to judge the effectiveness of SEO optimization. And in the SEO optimization process, analysis of site traffic data is an indispensable part. For example, when you give a site to do optimization before, one of the purposes is to improve the site traffic it, then that is, SEO optimization is the purpose of the site traffic, natural through the analysis of site traffic values before and after the difference to determine the effectiveness of SEO optimization is not the simplest? The Webmaster will view the data of the website statistic tool every day , Nature in SEO optimization, analysis of the site traffic has increased is also one of the workflow, and this is also for us to change the SEO direction or SEO optimization method plays a very important reference role. Generally speaking, in SEO optimization, the analysis of site traffic, mainly through the comparison of two days in the same period of traffic has increased is the most accurate, for example, today in the morning 9 traffic is 200IP, yesterday morning 9 traffic is 139IP, Nature can explain the site's keyword rankings or other factors have a significant increase, and this also shows that SEO optimization to achieve good results. Therefore, the analysis of Web site traffic is also an important work of SEO optimization process.

four, competitor SEO optimization Analysis

After the analysis of their own web site data, whether it explains the SEO optimization of the work to end it? The answer is No. Analysis of their own web site data, but also to the competitor website SEO optimization Situation analysis, after all you do SEO optimization, opponents are doing. It's like a sentence in the Art of War: Know the win. The same SEO optimization of the workflow also needs to add a competitor site SEO optimization analysis, but also to constantly pay attention to competitors SEO optimization, so as to avoid the distance from their opponents to provide assistance. So what data do we need to analyze our competitors? Second, the optimization situation in the station, such as the title, content update frequency, internal chain settings, structure navigation and so on. Second, outside the station optimization, such as the outside chain construction method, friendship link increase, promotion methods. Through the detailed analysis of the SEO optimization of the competitor's website, can make oneself keep up with the footsteps of the opponents, and this is also one of the essential key work in the SEO optimization process.

In fact, for SEO optimization, blind to carry out may be successful, but the probability is very small, many webmaster said will not SEO optimization of the site can also be successful, but such a site ranking cannot withstand the test, once the opponent to their own site SEO optimization, ranking quickly surpassed. Of course, SEO optimization is not omnipotent, the use of good has a good effect, use is not good as now a lot of struggling to support the webmaster, the road is slim. And we want to do SEO optimization, nature needs clear steps, clear direction, strong executive power and patient data analysis, so as to make SEO optimization to achieve maximum effect. SEO optimization of the workflow on this end, by the left-carnitine (http://www.cnrjy.cn/) exclusive feeds, A5 starting, reproduced please specify, thank you!



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