Developing independent chips? Handset manufacturers weigh their own weight first

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After the hardware "nuclear war", price war, personality wars and other fierce competition, the vast majority of mobile phone manufacturers will focus on the fundamental-chip. This is not to show in which chip manufacturers are stronger--Qualcomm, MediaTek who is more than the better, but reflected in the mobile phone manufacturers of independent chip research and development attitude and investment efforts.

From a global perspective, almost all of the mobile phone manufacturers have their own chips, such as Apple, Samsung, Huawei and so on. And the rapid rise of mobile phone manufacturers, but also in the field of autonomous chip layout. But for most handset manufacturers, in the field of autonomous chips is often weak. Want to play with a self-directed chip? Weigh your own weight first!

Apple Samsung Huawei benefits from independent chip unfortunately cannot copy

You know, in the field of autonomous chips, the most cattle of non-apple genus. From the iphone generation released in 2007 to the current iphone 6 series, it has been powered by Apple's self-developed chips. And through the huge volume of orders, Apple will chip manufacturers play round and round, even Samsung has been Apple put together-Apple since last year, the majority of chip orders from Samsung to TSMC and other manufacturers, the Samsung chip business caused a certain blow. It can be said that Apple is the field of independent chip "Daniel", no one can block its potential.

Samsung, on the one hand, uses Qualcomm's chips and actively launches its own chips. Even a variety of flagship models are divided into two versions-Qualcomm Snapdragon and Samsung's own Exynos Chip edition, which makes Samsung in the smart phone market performance, and firmly occupy the world's largest number of smart phone shipments. Although Samsung's smartphone sales have slipped, a purely strategic deviation, samsung "Die", and chip strategy is not directly related.

Huawei has always had a global vision, and has long launched the HiSilicon series of chips. Although suffered from poor compatibility, high fever and so on, but finally insisted on, and by virtue of HiSilicon Kylin 920 chip in its own brand in the high-end smart phone market to obtain a good market response. And in the next time, Huawei will also release independent research and development of the 64-bit chip, although not perfect, but for the entire domestic chip industry is undoubtedly a breakthrough. However, it is because of those who rely on their own chip to mix with the mobile phone manufacturers to do examples, other manufacturers of course want to force on the independent chip. Unfortunately, this pattern is impossible for most vendors to replicate for a short time. After all, these companies have long been in the field of independent chips for many years, laid a foundation for research and Development and a set of strategies, even for the later developed a number of obstacles, such as the patent level ahead of the opponent.

Xiaomi's ambition to exert its own chip

The challenger, of course, is the one that the market never lacks. In recent years, more and more hot millet began to attack the multi-angle, in the hardware, content and other aspects of continuous adjustment. Independent chip This potential market, nature is also coveted by Xiaomi. Although Xiaomi in research and development strength, experience and heritage in the Apple, Huawei and Samsung, but it can always surprise, this is to take the "curve to the salvation" way, exerting their own chip. At the beginning of November, Xiaomi won the SDR1860 platform technology license for 103 million yuan Price, and entered the field of independent chip in this step.

It is still hard to say that Xiaomi's self-directed chips will have a big impact on the future chip market. However, in terms of scale, Xiaomi is still only a "new ding" in the field of independent chips, and has not yet caused much impact on the market. But no one can ignore millet, who do not know what millet next will be "strange strokes." Once the millet calmly in the field of independent chip layout, Millet will be able to complete self-sufficiency, the layout of other mobile phone manufacturers is a blow, even now small cell phone chip providers, also have to "spray blood three feet."

Partners for the king without diamond, not to embrace China live

Today, according to data, China produces 77% of the world's mobile phones each year, while its own chip share is less than 3%. To import chips, China pays more than $200 billion a year. If the independent chip in the domestic handset manufacturers to form a wave, not only can get rid of the international chip manufacturers to their own clamp, and even further, for the world's other mobile phone manufacturers to provide chips, to earn a lot of foreign exchange and enhance brand value. However, to be realistic, the independent chip is a very delicious cake, but not everyone can eat it down.

At present, domestic mobile phone shipments are very large, but in addition to Xiaomi, Lenovo, Huawei and other giant manufacturers, the other is only small and medium-sized, and even white brand manufacturers. This led to the survival of the price war is still the most powerful weapon to seize market share. But at the same time, the price war is a double-edged sword, which greatly compresses the profits of handset makers. In the case of extremely low profits, the vast majority of handset manufacturers do not have sufficient funds to invest in research and development of independent chips.

And this is a thankless job, after all, technology, patents and other barriers are not so easy to break through. Therefore, in the current situation, the vast majority of mobile phone manufacturers and chip providers to cooperate is the kingly way. Of course, the future of this kind of cooperation may not be purely in the context of trading, trading, but the two sides to further, exchange patents, technology, and promote the common development of both sides. It is very good to be able to achieve mutual win. (New discoveries of science and Technology, Constantine/Wen)

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Developing independent chips? Handset manufacturers weigh their own weight first