I. Three indicators and development trends of ALEXA.
"Reach per million
Users "gives you a rough view of their abilities and trends to attract new users.
"Page Views per
User "can roughly see the ability and trend of retaining visitors.
"Traffic Rank" is a comprehensive indicator.
The development trend in the last three months and six months is also very important.
As long as there is no fraud, the indicator actually contains the content for website diagnosis.
Note: It is not a simple ALEXA ranking. Because ranking is affected by many factors.
2. Website positioning and implementation.
This is the most important area for the website operator. If the goal is only an ideal state and there is no practical means and actions to achieve it, it is difficult to achieve sustained development.
Iii. Overall website architecture.
Many websites have website maps and can have a comprehensive understanding of the website. Even if you don't have one, you can also have a general understanding of the navigation bar and topic.
4. Update speed of websites and various columns.
This includes the column update speed, the sub-website update speed, the homepage update speed, and the first page update speed.
In particular, the update speed of the home page and the update speed of the first screen of the home page (including the actual update speed and the sensory update speed ). The update speed is a manifestation of the website's activity.
It can also be seen from this that even well-known websites, such as Sina, have many topics that have not been updated for several months.
5. Fast website Response Capability,
The ability to respond to emergencies in the field best reflects the strength of a portal website.
6. quantity, proportion, and degree of approval of the website's self-owned content.
Due to time constraints and professional differences, it is difficult to have a comprehensive quality analysis. Therefore, it is mainly assessed by quantity and clicks, replies, or comments.
7. degree of specialization in website text editing.
The professional editing capabilities and news sensitivity, and the GRASP and processing cycle of the new dynamic.
8. degree of professional art editing.
Different people have different standards and can only be perceived in general.
9. Interaction between websites and readers.
Whether to provide a direct interactive window, such as direct comments in an article, whether someone is using it, and how it works.
Whether there is a forum, the actual number of users who visit the forum, the number of participants, the number and distribution of posts each day, and the number of high-value posts. The capabilities of bamboo/administrator.
Is there a personal column, activity level, update speed of the personal column (and active updates, some websites are managed by website Editors), and whether the column content is reflected on the website, and the embodiment ..
Whether there is a blog, whether the positioning of the blog is basically consistent with the website, whether the Blog content is fully utilized, and the degree of blog activity.
10. Development of value-added activities on the website and other income sources (including advertisements.
Revenue is the guarantee for the development of the website, the basis for revenue establishment, and the future trend of the website depends on whether the website is diversified.