Example analysis how to do a good job of homepage keyword ranking

Believe that many webmaster friends are very concerned about the weight of the site, then affect the weight of a site what factors? Many people will say that the weight of the site is not outside the chain and content, yes, that is, but this simple "content outside the chain" four words inside but there are many learning. First of all, we want to determine the direction of our optimization, is to optimize the home page or optimize the inner pages or the first page are optimized, below I through two examples to analyze, not to the place is also looking for a lot of understanding. In order to better explain the problem, first on the map.

(Figure I: Included in the reverse chain situation)

(Figure II: Keywords ranking situation)

(Figure three: Friendship link situation)

From the above several pictures can be seen, this station contains very little, only a home page, snapshots for a long time, the description has not been updated for a long time, the chain is also very few, friendship links are abnormal, only one standing in the chain. But look at the rankings is surprisingly good, the first keyword Baidu search volume is 917, ranked fifth, the second word Baidu search volume is 161, Baidu ranked second. Included less, the snapshot is not normal, the chain is less, the friend chain is not normal, why the ranking will be so good? I believe that not only do I have such a doubt, everyone is also the case. By careful study I found the reason for ranking well:

The outer chain is stable, the correlation is very high;

Fewer keywords, clear objectives and reasonable distribution;

Domain name is a bit old, this is slightly more advantageous than the new station.

Analysis and sentiment:

We are doing a lot of hair outside the chain, the chain number of more than thousands of, or even tens of thousands, ranked but not more than 100 outside the chain of the site, this is why? Because others are stable outside the chain, the correlation is high, the content of the chain is basic and the theme of the website is consistent, and we pursue is the quantity, everywhere in the Big Forum irrigation, This is actually not much use of the site rankings, because of the meaningless irrigation posts Baidu even included will not give how much weight, there is a point is that these outside the chain is very easy to be k, send some almost meaningless articles, copy other people's articles and then take the Web site, which will not be a great help to the rankings. Above two points because of meaningless and not original will cause the chain fluctuation is very big, the rank is unstable. So we do outside the chain time also need to spend a little more time to do the relevant high bar, although it is time-consuming but the ranking help will be very big.

We often tangled in the links, today to see, tomorrow to see, some friends chain home temporarily open to others under, and some friends of the chain snapshots are not normal also to others under, but this station on the four friends chain, three stations did not import links. Through this can be seen, Baidu's friend chain stability is very important, as long as you stable link for a period of time, even if someone else to you removed or friends chain site K Our station will not be affected. But this station is because there is no maintenance to keep, I do not advocate this, stability is very necessary, but the others gave us, we do not need to keep his.

Another point is the keyword problem, the choice of key words and arrangements for the impact of the rankings will be very large, do not think of all the keywords are done, the key words more weight will be distributed not concentrated, ranking will be relatively difficult to do some; also do not appear in a site different types of keywords, such as a "laser cutting machine", We have a "access control system", so that customers do not understand what the site is doing, not to mention the search engine?

OK, today is the first here, there is time to continue to explore, I hope that these analysis will bring some help. This article by the laser Cutting Machine http://www.dahanlaser.com original release, welcome reprint, Painstakingly wrote so many, please keep the link, thank the cooperation!