Excellence-superior Internet product design and management

Keep improving-excellent Internet product design and management

Basic Information

Author: Luo Xuxiang
Series name: huazhang boutique
Press: Machinery Industry Press
ISBN: 9787111313755
Mounting time:
Published on: February 1, September 2010
Start: 16
Page number: 310
More Wonderful Details: http://www.china-pub.com/197006

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Systematically and comprehensively explore concepts, methods, processes, ideas, essence and essence of Internet product design and management
Senior Product Design and management experts and user experience consultants hand-written, recommended by multiple outstanding Internet product personnel

Wonderful comments

This book should not be missed for those who design and manage Internet products and those who are interested in product user experience.

This book focuses on solving actual problems of product personnel. Based on solving various practical problems encountered by product personnel in the scientific Internet product process, this paper analyzes and proposes solutions from multiple dimensions. The core idea is 5w1h (what, when, where, why, WHO, and how ).

Concepts, scientific processes, methods, and excellent product personnel are essential for successful Internet product design. However, any one of them is out of the way of Internet product design management systems. Countless successful or failed product cases tell us that only a scientific production environment is a sufficient condition for successful Internet products.

How to make Internet products succeed through design and management is the core point of this topic. Any method can be used to the maximum extent only in a complete system (production environment. In view of this, this book focuses on how to establish a complete production environment for Internet product design, hoping to attract Chinese Internet product industry thinking, we have contributed a little bit to the evolution of China's product management industry.

Directory

Praise
Preface
Virtual stories and character roles in this book
Intro 1
Article 1 reconstruction of ideas-Understanding Internet product design and management
Chapter 4 awakening your consciousness
1.1 Value
1.2 thinking
1.3 revolution
Article 2 Basic cultivation-Product Design Revolution brought about by user-centered design
Chapter 4 user-centered Requirement Analysis and Management
2.1 "step by step"
2.2 demand Research
2.3 Demand Planning
2.4 requirement consensus
2.5 requirement Management
Chapter 2 user-centered Information Architecture and quick prototyping
3.1 "decisive work"
3.2 Information Architecture Design
3.3 Navigation System Design
3.4 rapid prototyping and Interaction Design
Chapter 4 user-centric prototype testing
4.1 "prototype testing? Everything is PDCA"
4.2 prototype testing practices
Chapter 4 user-centered detailed design
5.1 "Joe, what exactly do you need ?"
5.2 interface design standards
5.3 creation and evaluation of interface Art
Chapter 2 Product Design Revolution brought about by UCD
6.1 "management or leadership"
6.2 product design consciousness revolution
6.3 product design management revolution
6.4 Product Design Concept revolution
Article 3 deep cultivation-becoming an excellent senior product management talent
Chapter 4 How to Implement product Strategic Planning
Chapter 4 how to manage product strategies
Chapter 4 How to comprehensively manage products
Article 4 team building-managing excellent product teams
Chapter 2 How to Build a passionate and outstanding team
Chapter 4 diversified product team management
Article 5 going to the high end-the transformation of product managers
Chapter 2 design development processes suitable for Enterprises
Chapter 2 supplement to Internet product design management
Appendix following the Internet