Focus on website mobilization to seize mobile traffic

A few days ago, I saw a piece of news saying that Baidu Mobile has more than 0.13 billion daily active users. At present, users are spending more and more time on mobile devices, and the traffic distributed through mobile search is also growing. Baidu has supported many webmasters on the PC end.

A few days ago, I saw a piece of news saying that Baidu Mobile has more than 0.13 billion daily active users. At present, users are spending more and more time on mobile devices, and the traffic distributed through mobile search is also growing. Baidu has supported many webmasters on the PC end. in the future, as the traffic expands, there will undoubtedly be more opportunities.

In March May this year, I wrote a blog post about mobile websites, which analyzed that mobile websites are already a trend. over the past six months, I feel that mobile websites are not just a trend, it should be a standard. Nowadays, the proportion of people who are used to accessing the Internet via mobile phones is getting higher and higher. if the website is not mobile, a large number of target users will be lost, thus affecting website profit.

28. in March May this year, Baidu's siteapp was moved to provide better user experience for mobile users. there was a gossip in the industry that siteapp tools were used to facilitate website mobility, baidu search engine has a better chance of getting more traffic from mobile terminals. Therefore, I tried siteapp with a try.

Let's take a look at the statistics on mobile traffic through siteapp from October 11 to October 10.

As you can see, the traffic on the mobile end is not large at the beginning, and only 2146 of the UV on the mobile end in the first month of siteapp is used.

Mobile Terminal traffic measured by siteapp from May 1st to May 1st after several months of use of siteapp

 

Recently, when I went to check it again, I found that mobile data soared. for example, mobile UV reached November in 190443. Previously, other webmaster Statistics tools found that there was a large amount of traffic from Baidu recently. However, only by checking this can we find that the traffic from mobile terminals accounts for a large proportion. I don't know whether the traffic on the mobile end is soaring or whether it is related to the mobile optimization using siteapp.

Mobile phone stations created using siteapp

 

(Qili NVWA)

 

(Home of the Pacific game network and ankle)

Although the traffic on the mobile end is large, it has never been profitable. for example, all the advertisements I place now can be seen only when users access the computer, and the wap page is independently optimized, it is a pity that advertisements do not appear. I recently paid attention to the information on the Baidu webmaster platform and noticed that advertisements can also be placed on wap pages to realize the realization of mobile traffic.

Baidu webmaster platform released a message about mobile traffic monetization in August

 

This is a combination of siteapp and Baidu alliance, and mobile terminals can also realize traffic monetization. First, use siteapp to optimize website mobility and obtain traffic, and then place the promotion code of Baidu Union to make money.

If your website has not been moved, especially for websites that have already done well, you must pay attention to it. don't just meet the traffic from the web terminal, and you must also seize the traffic from the mobile terminal. Today's blog post is written here, hoping to help you.