Business BD (Bussiness development-business expansion)

Source: Internet
Author: User
BD is an English abbreviation. Its full name is bussiness development. translation into Chinese is business expansion. I believe that it is not difficult for any Chinese to see the meaning and meaning of BD in terms of business expansion. expansion means to deepen the relationship in the original relationship. For example, if you expand your girlfriend a little, maybe it will become a wife. Of course there is another possibility, that is, to expand to a stranger. This example shows the key point of BD: When to expand and where to expand, in what form can we achieve good results. A simple induction is time, entry point, and embodiment. these points are the key to distinguishing the quality of a BD. many people complain that my chances are not as good as those of others. If you look at XXX, my performance is good, and my chances of improvement are high. if this sentence comes from the mouth of BD, it will be despised. opportunities are reserved for those who are prepared. If all your preparations are appropriate, opportunities will definitely emerge. therefore, as a BD person, do not complain about the injustice of heaven. life depends on heaven. People are here. When you complain or get dissatisfied, your intuition will be influenced, your judgment, that is, the constant saying: mentality.

A business cooperation or a project cannot be accepted immediately. When you receive a project, you must first consider the advantages of the project, this is to select the entry point. when analyzing the advantages, please think differently. If I am a target customer or partner, do I have to join this project? What advantages does this project bring to me, will this project have a negative impact on me? At this time, you need to convince yourself. if you find that you cannot convince yourself after empathy, either this project is a waste or you have found the wrong start point. when you feel that you can be convinced by yourself, Please summarize your words and you will find that your words have included the project introduction and participation forms, interest Analysis and other essential points, and finally the Text Processing and polishing, form a document sent to your target audience, and then according to the target audience feedback for effective answers, it's so easy to move the reasoning behind you to persuade others.

The expansion time is also very important. Who has seen products that really want to promote will be promoted during work hours from week 1 to week 5? Anyway, I only heard of weekend malls, but I have never heard of things like week 1. After receiving a project, when you select a target partner, you must check what your target partner is doing at this time. He still has no time or energy to participate in this project. I once made a stupid mistake, so I was preparing to build an online talent show project. To make the project more popular, it is essential to find partners and partners, I took the project plan and found the Sina Entertainment Bd. After the explanation, the other party said, sorry, we are also conducting a Forum Draft activity, your project conflicts with our activities, so we are not allowed to participate. as I saw it, I felt ashamed to talk about cooperation when I did not even conduct basic investigations. Just like the fact that I do not know the strength of each other in the fight, we must remember that we know ourselves, ourselves, and ourselves, only a hundred victories can be achieved.

Selecting a target partner is another task to test Bd. In the draft, you can find an entertainment website. In the soft paper, you can find the zhuxun website. In Financial and financial projects, you can find a financial website, for example, if you have an online noisy performance competition, you should go to a video website. If you want to find a search website, others will only cry and ask you what to do with us? It looks simple, but it still has some skills in practice and must be clear-headed.
Many people ask, what is the relationship between BD and PR? (Pr = Pr) This is obvious. Of course there is a relationship. To expand, there must be PR. But on the contrary, there is PR, not necessarily expansion. My PR can only maintain the original relationship, it can be to save some of my negative effects, so BD> PR.

A good BD requires a wide range of knowledge, not understanding everything, but understanding everything. Good eloquence and expressive ability are the foundation of BD. Excellent popularity, a broad network of contacts is essential for you to step into the elite BD. A good attitude is the easiest way to succeed.

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