Google: we still don't know how to make YouTube profitable

Google said they are still not sure how to make YouTube profitable, but they hope it will be implemented soon. Google CEO Eric Schmidt claims that it is obvious that Google has earned a lot of revenue from YouTube, but the specific operation is still unknown.

He also denied Google's claim to govern the Web, believing that Yahoo! Doing better, he pointed out that Google will not make money from everything. In an interview with New York reporter Ken auletta, Schmidt is cautious about the profitability of YouTube, but he believes that YouTube will become a brand new industry. His optimism is based on two points, first, some people on YouTube think that we have enough time to invest.

Google regards YouTube as the largest revenue source other than search ads. YouTube has 0.1 billion million visitors each month, and Google wants to expand its web advertising format, including using Internet videos. Last month, Google said they would soon launch a new video advertisement, which is different from the traditional advertisement inserted at the beginning and end of a film. Google refused to disclose more details.

Google has tested the "in video" (embedding ads into videos) Advertising mode. When playing a video, it displays ads at the top and bottom of the video, google spent 1.6 billion million yuan in two years to buy the technology, but its reputation is mixed.

Schmidt denies Google's monopoly on the web, claiming that they are only ahead of the search advertisement field. In traditional Web advertising scenarios, Yahoo! Better. Schmidt does not want both Google and Yahoo! Any comments may be made between transactions.

Google's goal is to change the world, not to make money as the starting point, but to stand in the perspective of the current problems we are facing. Google has many goals of fraternity, including the Development of Renewable Energy and disease prevention projects.

 

International Source: http://technology.timesonline.co.uk/tol/news/tech_and_web/article4120860.ece
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