Interactive Design Example: Gift QQ Show Mall process optimization

QQ Show process is a key process of QQ Show Mall, accounting for the most direct part of the income. Its optimization is an important reference for the follow-up mall process optimization. OK, now use TA to do an example, share the process optimization, interactive design analysis process.

First of all, a general understanding of the process before the optimization.

The first step: to trigger the user gift

Step two: Fill in the information of the gift item. Need to manually enter a friend QQ number and other information, click on "gift immediately" into the shopping cart page.

The third step: the page jumps to the shopping cart page, carries on the payment amount. Click "Confirm Payment".

The fourth step: the other party received the donated items. This image can be saved directly.