Kingsoft WPS is not because of piracy lost to Office_office

Today, while playing Dos on Android, I saw something about the ucdos that is now installed on the G1. However, the main melody is not about Ucdos, so those Jinshan WPS and office between the dispute. Then began to have a lot of ideas, and finally came to a conclusion is the title. And the result is obviously innovation and user habits.

Play cottage and so on, with a more pleasant noun is imitation, the most successful is that these companies Microsoft, Tencent, it is really uncrowned king. Tencent not to say, and Microsoft has no need to say, these are known. Then let's look at the history of the Microsoft Office, the most successful before the 1-2-3, and do not say that Microsoft is the "what" means to win the war. But Microsoft finally won, and at first Microsoft was a copycat like WPS, but it didn't keep up with Lotus's development. Moreover, Microsoft's core technology was finally resolved by Lotus's announcement. In fact, these historical problems are not very important. The important thing is that they all depend on the platform, and they start with imitation.

WPS at the time of the later Office war, many of the reasons were true because of office piracy. However, this is not the culprit, but it is really a serious impact. WPS is just like fighting the free version of Office, so it loses its start. But it is undeniable that there are many users who use genuine office in the market. Moreover, it is important that the user's loyalty. WPS itself has a lot of users, or most of the office market, but WPS also lost these users. However, we also omit these something not to say.

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WPS is now the strategy is also wrong, which is actually a big strategic premise error. WPS's current strategy is to maintain a certain customer, instead of competing with Office for a market. and office has started to get the line on piracy, and WPS is still keeping its original strategy.

And Jinshan can also rely on Tencent, Qihoo, to open up the market, that is, like Microsoft, using the advantages of the platform to open up the initial market. and Jinshan software has offended half of these partners, Jinshan does not have their own way of profit. Business depends not on anything else, it must be business model. Can not again rely on the way of the past to survive, this is also the reason of Jinshan not think enterprising.

At the same time, WPS did not make more innovations. Otherwise, the market is already WPS, even if Office is free. WPS has a lot of advantages, but it still loses. On the one hand there is no innovation, and on the other hand there is no model of its own. It is undeniable that only relying on office to reproduce more powerful software, but Jinshan only stop in the original dream.