Web Design Case Study: Is the customer asking you to design

Article Description: when it comes to making a basketball page, it's usually like this: it's a basketball project, and the background is important. Can explain his nature, dynamic and intense. The direction is simpler, the line type, heavy and sprightly to hit the color should be the main consideration place.

When it comes to making a basketball page, it's usually like this: it's a basketball project, and the background is important. Can explain his nature, dynamic and intense. The direction is simpler, the line type, heavy and sprightly to hit the color should be the main consideration place.

The only question is? The customer is not going to have this thing.
Generally, before doing, will ask the customer has no reference information. The client was quick to throw away a design draft that the previous team had delivered to them, and they just said they weren't satisfied. Specific where not satisfied, can't say. Just feel weird.

Most of the time, designers will certainly encounter similar problems. Experienced will send some quick results to take a chance, if say, "Oh, also can oh." There's a chance.

1th Draft, Fine:

Can not be so perfect, or deliberately leave a few flaws. At this stage, do not think of what a draft on the past, unrealistic. Can do some general effect, the most important thing is to pay attention to a few questions:

Color block color of the trend of clear, color may be the most important thing
The layout can be malleable, you can keep the white place first
With graphic text, be polite, and say creative points. This is often overlooked, sometimes it can be revived.

So the first draft came out like this.

the background of the selection of Guangdong University basketball game, if the background change to the NBA type of training field is not appropriate, to observe the surrounding university students. Not all are playing in the cement field, then the high-end things certainly not suitable. To match the theme, choose a scene for the night.

cartoon of the choice of cartoon customers to provide, the first draft of the team made a mistake. Reduce these elements to a corner and enlarge the title instead. This is a high requirement for text combinations and is not easy to effect.

the format of the slash the most exciting place in the basketball game is the confrontation between the two sides, red and blue, big and small, trying to use this form of combination to spread this power. Diagonal as a special line, there is no straight line of stability, but everywhere distributed a sense of strength and speed, and then with the cock silk gasification of the campus stadium, bandits gas Dayton.

5th Draft, addition subtraction:

Because of your thoughtful consideration, the basic points are thought of. Very smooth, the overall effect will soon pass the first stage of the review. The next thing to do is to change the details.
In fact, the customer said the details of the changes to sound very relaxed appearance. The final draft from the first draft is a revision of about 5 drafts.
It's not a big change every time, but it's like the previous word. The first draft should have white space, the back will be stuffed in a lot of things. What customer products, customer logos, fast navigation, are things that need to be adjusted.

If the first draft of the time, do too full. The back adjustment is very difficult. The worst-case scenario also destroys the original visual makeup.
In fact, the details of these changes, through this experience. Similar to the addition and subtraction process.

addition: Adding a new element will inevitably make the picture bloated. This time you need to adjust the proportions of the elements. is bound to shrink some elements, must be severely reduced, and can maintain the whole or in the same visual sense.

subtraction: Adding more and more, eventually become uncontrollable. At this point, you may want to consider discarding some of the elements, or call it details. Make the picture as pure as possible. This is more difficult than doing, just like you have a lot of baby, let you lose a few, will be willing?

Keep a stand and let the picture become a complex element of the relationship thrown away. such as small decorative items.

Final draft. Added a lot of things, narrowing a lot of things. This is the case with commercial design, which seeks the best balance on the wire.

Original link: http://www.uisdc.com/add-and-subtract