What data should be analyzed when Web site is optimized

Webmaster should be very clear about the importance of analysis of the site optimization, you know the optimization of the site need to pay attention to what data analysis? If you don't know, then we will discuss the results of the discussion is to be engaged in SEO work friends to bring help.

　1th: Analysis of the ranking of keywords

Through the analysis of keyword ranking to understand the progress of the rankings, so as to achieve the adjustment of SEO work, but also to understand the progress of the project report work a way, so SEO optimization site Analysis keyword Ranking is also very important.

　2nd: Analysis of traffic statistics data

Webmaster every day to do is to view the flow statistics, to see which keywords have flow, but there are some webmaster looked at after two eyes will not be looked at, because now the data analysis is very few people, traffic statistics function is more and more, for us to provide a large number of data, but the drawback is that many people do not care about it. Analysis of traffic for us to optimize the page, enhance the user experience is very good.

　3rd: Analyze the quality of original articles

Analysis of the quality of the original article is not only to analyze the quality of the internal update of the article, but also to analyze the quality of the article published in the chain, because the quality of the original article will also affect the ranking, if a site rich in content, and often updated with a number of higher quality stable links, Then the whole day a lot of mass is also no risk.

　4th: Analysis of search engine Spider program Crawl data

This is a common sense that everyone is familiar with: The website wants to have the rank, must first be indexed by the search engine to have its database, then according to the search engine's rule, corresponding to the keyword and the website ranking, the analysis search engine program's grasping situation, thus enhances the search engine the crawl quantity, achieves the increment collects the goal.

　　5th: Analysis of the site outside the chain included

For SEO staff We are very clear that external links need to be steadily improved, the site can not overeat so the impact on the site is very large, and we also need to monitor the site on the day of the collection.

　6th: Analysis of the website PV, IP, UV and other data

Some of the basic data analysis of the site we have to see every day, such as the site's PV, UV, IP and other such data, from the data we can see the traffic trend of the site, if the decline to find out why, these are to do the actual data analysis.

7th: Analysis Web server why deny access

Analysis of the site server denied access time, for the promotion of business site user experience is very helpful, for the server refused to analyze whether the site is the content of the problem, or server configuration problems, for a long time refused to visit the site is not very friendly to the search engine.

Of course, only the analysis of these data is far from enough, do Baidu bidding will be through a large number of data to analyze the value of each keyword, do Baidu Network Alliance will analyze what price can bring how many clicks to gain the greatest benefit. Do the website is to obtain traffic, make money.