Five-year Seo experience at Soufun

Five-year Seo experience at Soufun

I have been away from Soufun for almost one year, from 04 to 09 years. Anthropomorphic these five years, as Xu Wei said in his time, "think of you in an unknown moment ". Everyone misses their young years, don't they?

Before entering Soufun, I worked in an ERP company and was busy with accounts receivable and payable modules every day. One day I was touched by an article about hao123, should I try it in the Internet industry? As a coincidence, I met the recruitment information published by an old colleague in Soufun on chinaunix, so I went to Soufun on his suggestion.

Any company is from small to large, from scratch, Soufun is setting foot on the acceleration runway in 04 years, heading for everything home on Internet. But you may not know that one day in the previous year, a laptop was used as a server to solve the problem? I never thought that I would start as a programmer and leave my job five years later.

I was able to get in touch with Seo because a search engine development kit called Lucene was popular in China at the time, which gave me some basic information about Google's elephant from this sparrow, in addition, Baidu has gradually become one of the most important portals for website traffic. Employees who need to understand this knowledge can improve their performance in Baidu. So I had the opportunity to get in touch with my first job as a programmer.

My first "Black Hat" experience was at the end of, when a website established a partnership with Tom real estate channel. This website not only has a fierce publicity campaign, but also has a good keyword ranking, especially Baidu, which ranks first in the word "Real Estate. The top three of the previous "Real Estate" were monopolized by Soufun, Sohu focus, and Sina real estate. Since the "Real Estate" ranking of this website became No. 1, I feel a lot worse when I write weekly reports. Yes, this kind of thing is worse than Google dancing, google's rankings and volatility are a few of the joys and sorrows, which have little impact on portal-level websites (because of the long tail effect. The mood is in the mood. If your work is not progressing, you will not be able to accept approval. After more than a week of analysis, I finally discovered my opponent's practice: a large number of reverse links and pop-up windows were introduced from the website navigation station .... At that time, Seo was changing from technology to operation. Mo was very concerned about this matter. So I copied the letter to Mo Zong for the first time. The title is: there is evidence that ...... Mo always replied quickly and asked about the details. Since then, Mo has always been very supportive of Seo and often has a meeting to ask. A few years later, looking back at the progress of Seo techniques, we found that at that time it was the most crazy time that many webmasters also earned the sweetness of SEO. How can this problem be solved later? I want to search the house in a hurry, but I cannot do it as my opponent does. So I wrote a letter to Google to reflect this situation (the English language I learned is useful at last). I wrote a letter every few days. I don't know if it's a coincidence or ..., in short, the world has been quite calm. Since this incident, I have been paying special attention to the reverse links of the word "Real Estate.

At the end of 70%, the ranking of a city in the south suddenly experienced a big problem. Of the main competitors were occupied by competitors, and there were several homepage entries, which were extremely abnormal. At the end of the year, the sales staff were all making commissions for the bonuses at the end of the year. The general manager of the city also raised the issue at the Conference. The impact and pressure of the change were conceivable. I am a newbie looking for Seo materials all day on the Internet. I am doing an experiment on my own website. I have the first instinct for rankings, that is, I find my feelings, I set up the game out of thin air. At that time, my intuition was that Baidu would have a problem? As a result, the old technology was used to reflect problems to Baidu through some ways and methods. However, it is a pity that the duration of this operation is a little long.

After reading these two events, you may say, Tian Chunfeng, what is Seo, And you will write a letter to the search engine. Indeed, Seo is sometimes helpless, because the search engine that makes you happy is a big guy entangled in n-way computing and parameters. When you are confused, I had to think about the problem from another angle.

In the most brilliant time, I remember searching Baidu for the names of 7000 Chinese real estate projects. The top three search houses accounted for 80% of the total, and Google did well. During the days when I left Soufun, I also thought, are there any reasons why Soufun is so eye-catching on search engines? Is it possible to make this happen again? Maybe it's just like the plot of the Three Kingdoms burning down the red cliff in the past few days. I have won't be able to write more words because all my achievements in the company are team-based. But I would like to thank my colleagues who have worked together...

During this period of work at Soufun, I also made some SEO tools and wrote some related blogs, as shown below:

 

SNS
The website automatically adds a friend plug-in: supports Intranet and kaixinnet

Seo
Optimization: Put Baidu into the database

Seo
For details, see che168.com vs pcauto.com.cn.

Baijia
Open Protocol for indexing Internet forums-generator

Search
Search engine Seo plug-in: View PageRank while searching

Base
What functions should Seo's log analysis software provide?

Google
Life search-Job Search Data Source Survey

Domolo
Seohelper Seo tool: debut

[Number
According to statistics, Baidu is reducing the index database capacity.

Me
And csdn over the past five years

To
The second letter from webmasters: Page Rank vampire

Base
A small demonstration of the Translation Algorithm

[Number
According to statistics] search engine index Library: Baidu is greater than Yahoo China

How happy blog Group Sending System