Forward: Talking about the website ranking from the user behavior

Trust webmaster Friends are more familiar with the search engine, and SEO in the meaning of the search engine broadly speaking is to improve the relevance of the site, authority and practicality, narrowly speaking is to improve the site's target keyword in the search engine rankings. Although the search engine has not recognized the direct impact of user behavior rankings, but from all the major search efforts to promote browser toolbar, user behavior in the ranking factor accounted for the proportion is not small, more importantly, this proportion is increasing trend.

1, the site hits. Click-through simply is the site page in the search results page is clicked on the proportion, all search engines will record the search results of the click Rate, which is the most direct user behavior. A few months ago a friend had "Hefei seo" This word has done experiments, through the electric shock device will be Baidu ranked Nineth site "point" to the second place, where it is inconvenient to disclose the specific site. But "point" on the site has timeliness, its ranking can not be lasting. But this shows that search engines will be included in the ranking factor, but also has its preventive mechanism.

2, the website traffic. A large flow of the site and a no flow or small flow of the site, in the same target word ranking certainly occupy a little advantage, which from the previous period of "Catch donkey net" incident can be seen. Kai-fu Lee Teacher of a microblog spread, bring the flow enough to a new station top to Baidu home.

3, the viscosity of the site. Website viscosity is a specific breakdown of user behavior to a site, including access time, access depth, bounce rate, and so on, these can be tool records. The longer a website stays, the more pages it accesses, the lower the bounce rate, the higher the number of times it will be, the more likely it is to have a positive effect on search engine rankings.

As users search behavior habits change, search engines are constantly changing. Major search engines in addition to promotional tools, but also the development of a large number of free products such as Baidu, Yahoo, Google has provided the site traffic statistics webmaster Tools, search Advertising Alliance, which can collect data and can be used to analyze user behavior, thus catering to user behavior. Through these user behavior we are not difficult to find, in the search engine user behavior on the ranking of the impact is not coincidentally, SEO regression is still to study user behavior, in other words is to improve the user experience, this is not empty talk. Forward opinion, Webmaster friends can exchange 28133241. This article by the Hefei SEO original, the original address: www.anhuiseo.org/380.html; reprint, please keep the link, thank you.