Four major online shop promotion rules

Source: Internet
Author: User
1. Search Engine promotion methods Community
Search engine promotion refers to the use of search engines, classification directories, and other network tools with online information retrieval functions for website promotion. The basic form of a search engine can be divided into a web search engine (search engine for short) and a search engine (classification directory for short) based on a manual classification directory ), therefore, the search engine promotion methods include search engine-based methods and directory-based methods, the former includes search engine optimization, keyword ads, spot price rankings, fixed rankings, content-based positioning ads, and other forms. The latter is mainly used to log on to websites in the appropriate categories of classified directories. With the further development of the form of search engines, there are also some other forms of search engines, but most of them are based on these two forms (http://www.google.com and http://www.baidu.com. People's Network
2. Email promotion methods
Email is the main website promotion method. commonly used methods include electronic publications, member communications, and email advertisements of professional service providers. People's Network
Unlike user-authorized email marketing and spam, licensed marketing has obvious advantages over traditional promotion methods or unauthorized email marketing, for example, it can reduce the disturbing effect of advertisements on users, increase the accuracy of potential customer positioning, enhance the relationship with customers, and increase brand loyalty. All forms of user Email Address resources applied by licensed email marketing can be divided into internal list email marketing and external list email marketing, or internal list and external list for short. The internal list, also known as the mail list, is a method of email marketing by using the registered user information of the website. Common forms include news emails, member newsletters, and electronic publications. External list email marketing uses the email addresses of professional service providers to carry out email marketing, that is, sending information to service provider users in the form of email advertisements. Licensed email marketing is a relatively independent online marketing method system. It can be combined with other online marketing methods or applied independently. People's Network
3. Moore's bus Promotion Law
Moore bus, like its English name mallbus, is an online commercial vehicle. Is a web marketing tool for sellers. A netizen browses Moore's bus and can go to various online stores of different brands. Online Shop merchants can publish product pictures and marketing information in Moore bus, Moore bus (http://www.mallbus.com) flow directly to their own online shop for consumption. People's Network
4. Online advertisement promotion methods
As one of the common online marketing strategies, online advertising plays a significant role in network brands, product promotions, and website promotions. Common online advertisements include banner advertisements, keyword advertisements, classified advertisements, sponsored advertisements, and email advertisements. Banner advertisements rely on the media as webpage and keyword advertisements, which are a form of search engine marketing, while email advertisements permit email marketing. It can be seen that online advertisements cannot exist independently, it must be combined with various network tools to realize the information transmission function. Therefore, it can be considered that online advertisements exist in various network marketing tools, but they only have different forms. It offers a wide range of Network Media, diverse forms, strong applicability, and timely delivery. It is suitable for any stage in the initial and operation stages of the website. People's Network
Among the above four promotion methods, the most widely spread is the search engine promotion method. When using search engines, a large number of users use product keywords to bring their online store popularity. The most effective marketing method is the data Moore bus promotion method. A search engine can only publish keywords. Moore bus can not only publish product keywords, but also publish product images and prices. Online users directly learn the basic information about the product and then go to the merchant's online shop to purchase the product. When a netizen reads the product and clicks the product to go to the merchant's online shop, it means that his consumption intention is further reflected. Obviously, Moore's marketing conversion rate is relatively high.

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.