Great creative Test 10-How to test if your ideas are appropriate to support your startup

Source: Internet
Author: User

Great creative Test 10 to

If creativity does not have a strong executive power to push it into reality, then the idea is simply to stop at the stage where an idea like this cannot create any value. However, this is not to say that creativity is not important, if the idea of a start-up has some fundamental problems, then even the most powerful entrepreneur in the world today may be planted in its hands.

Founder Institute's founder and CEO Adeo Ressi brings us a structured approach to analyzing your ideas. If you can use this method to test your ideas, your chances of success will be greatly improved.


1. Are you passionate about your ideas?

If the goal you're after is just to make money, stop right now. Money may be a big driving force, but it won't lead you out of the darkness that you need to experience as an entrepreneur.

Does your passion have to do with whether you can foresee that you will be working on the idea for 10 years?


2. Is your idea overly complex?

Great ideas are nurtured, not born. Mark Zuckerberg didn't get up one day and thought, "I need to build a social network!", the idea is simply to provide a simple tool for Harvard students to see who other members of the same course have ( Heaven Zhuhai Steering Note: Actually, as far as I know, More people use it to see what Meimei and beauty teachers are in the course to decide whether to join the program.

In fact, many of today's great careers start with some simple ideas and then grow up around the idea. At the beginning, it was simple to provide a product for a customer to solve a problem.


3. Your idea should have a clear source of revenue

A startup is lucky to find and achieve a source of revenue in its ideas, not to mention three or four sources of revenue.

So, start by focusing on the main source of revenue that the idea can give you to support your career ( Heaven Zhuhai Branch Rudder Note: Premier Zhou teaches "Ning Jing not to Miscellaneous Ning", which should be particularly so in early start-ups, we should not be distracted from the beginning, Instead, find a source of revenue that is clear and potentially strong enough for the product. For example, you want to have a real estate intermediary radius Management System your revenue source is very clear is the intermediary purchase, instead of thinking about selling ads in your app to make money, if you can't find such a source of revenue, then you can confirm that this is not an altar good business.


4. Is there a small enough number of steps to take to get revenue?

How many steps do you have to go through when your idea brings you the first penny? By thinking about and practicing the problem, you will find out how many of these stakeholders are involved, so you can find out how complex the idea is to become money.

It is an ideal condition to be able to get a profit in no more than 3 steps.

(For example, if you are now providing a service to the user and then getting some information about the user's use of the process to sell an advertiser, you will be faced with a complex business that will require more than 5 steps to get the benefits.) Then you should consider reducing this step to 3 steps in the early days of your startup.


5. Do you know enough about the people who are creative?

In the beginning, you need to be very familiar with the user prototypes that are urgently needed for your product. In fact, no one else knows what they need better than you, which is why many great businesses start out by addressing their own needs.

You need to be very clear about what part of your product is helping people, what their real needs are, why they have this appeal, how they want to solve these problems, what they want to spend their money on, that is, you need a very clear user prototype (archetype).


6. Are you familiar with the market for creativity?

If you are not a leading expert in the market segment, how can you draw a meaningful vision to the market in which your ideas are directed?

If you are not an expert, then it is time for you to study, there is no shortcut to go (the famous VC Chris Dixon once said that a person needs to be familiar with a market to invest 10,000 hours of learning to have enough insight to make market judgment)!


7. Is your creative market big enough for you?

The large and fast-growing market has enough energy to turn a small medium-sized company into a great business, whereas a sunset industry will pull a strong enough company back to the ground from above. If you really want to fight for your ideas for the rest of your life, you can finally make sure that your ideas are big enough for the market.

Any market with less than 1 million users or less than billions of years of revenue and slow growth is difficult to navigate, and the market may not be worth the time to get in. For example, perhaps you are lucky enough to be able to enter a $50 million market very successfully, but you are likely to face only 5 million of the remaining competitive business.

Then you will only be in a small market in triumph, so, please lightening your pair of bush, do not start from the mass graves in the beginning of your business and let yourself so early face death.


8. Do you have a secret weapon to support your creativity?

Every great enterprise has its own secret weapon. Although not all companies start with their secret weapons, it would be a foolish decision if you did not think at the beginning how to differentiate your product from others ' existence.

At the same time, your secret weapon should be original. If the secret weapon is obvious, it is not necessarily a good thing. The best secret weapon should be transformative, rather than incrementally superimposed on the original.

What kind of secret weapon can be your winning trick? For example, Tony Hsieh a unique secret weapon-customer service when he started Zappos. Its transformative idea is that buying shoes online should be viewed as a customer service rather than a retailer's problem.


9. Self-revolution

Falling in love with your own ideas is a very easy thing-after all, it's your own child. And no one will say to you that your child is ugly. So the positive support is usually handy.

When your ideas are just "creative", the more you need to do is to prove that your ideas are rubbish ( Heaven Zhuhai Branch Rudder Note: When it comes to proving something, it is often necessary to prove what it is not ). Try to find out the negative aspects of your ideas and kill them, and finally you will get a more solid foundation of ideas to support your entrepreneurial path.


10. Share Your ideas

No one is willing to steal your ideas. You think about it-do you really think that others will fully agree that your ideas are so great, so original that they will quit their work and devote their whole life to it, and get an extraordinary success? I tell you, the odds are almost zero!

All you need to do is stop and listen to your ideas and keep collecting and integrating their feedback to refine your ideas. Feedback is an entrepreneur's best friend, and Silicon Valley entrepreneurs think that other people should have a better understanding of it. For example, at any one night, you can see that 20 people in Silicon Valley are sharing their ideas about what's happening. That's why collaborative efforts, a culture of teamwork, can lead to innovation.

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Quoted English original: http://fi.co/posts/1161

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Great creative Test 10-How to test your ideas for supporting your startup

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