Hit you in the eye.

Source: Internet
Author: User
Tags abstract
Several composing ways of the formation of visual impact force

No.1: The hierarchy of page composition graphics

The sense of layering between graphics and elements can be achieved at the same time as disturbing the visual (we call this visual interference while distracting the admiring person from the view, more attention to the theme of this design, the graphics generated for this interference is the auxiliary graphics of this topic, highlighting the theme of what you want to embody, This type of presentation is often a more direct and effective way. Just like the graph I'm referencing here, the irregular translucent elements, light, numbers, squares, and the magnified robots in the graph form a sense of depth and hierarchy, which, while distracting the eyes, concentrates the attention of the Gundam Death Scythe and underneath the robot body. (This design method is now more than a design.) Because most people think it's cool.

No.2: Visual line traction on the composition of the page

The use of color or elements to traction the viewer's vision, so that the viewer with the designer's thinking to think and watch the work, and now most of the works are the use of dots, lines, faces to guide the row and elements appear in the guidance of the work is relatively rare. Just like this graphic below, the center of the vision is the white color block in the middle, and the text in it, and the blue segment that appears at the junction of the top and bottom of the picture, moving in the visual of the drawing-admirer to the text and other small figures in the graphic.

No.3: Color induction, (1, color contrast, color complementarity, color dispersion)

First of all, the contrast of color, using two kinds of contrasting strong colors, as shown:

The main color block in the figure uses red and gray, while the large background of the white block and red line into a strong contrast, gray in the balance of the strong contrast of color, but also with red played a certain contrast reuse, and the theme of the text biohazard and The contrast between black and red is also used on the carbonfour.com.

No.4: Light and shade induction, the use of optical refraction, optical capture, dynamic light and the difference between light and shade of some of the characteristics of the lining (using the diagram to explain)


No.5: Instantaneous capture, the use of eye senses to capture the moment, to catch visual points

No.6: Grasp the breakthrough point, by breaking through the visual balance of the graphic image itself to achieve visual requirements

Use the picture material itself to find the breakthrough point of the design, according to the graphics itself generated by the sense of space, light, and other prominent places, to be used to highlight the design theme. As shown in the picture of the elevator generated a strong sense of space, a little modification of a good graphic works on the advent of the. In the image of the lower right corner of the image generated by the advertising and space sense.

No.7: Proportional size, (based on the proportion of the relationship between the things themselves, in the relationship between the equal ratio of the pursuit of visual balance,

Break through the relationship between the things themselves, and then launch their own visual focus in order to breakthrough) as some exaggerated comics, a big head small body figure, an exaggerated way of distorting the normal proportions, in casual often can be collected to do wonders

No.8: According to the appreciation of the ability to accept, and the usual feelings, using some elements of life, fully consider the appreciation of the image of the recognition of the ability to the natural beauty and break through the ordinary acceptance of the brutal beauty to impress the feelings of the audience to get people's memory of graphics. (I don't have to say much)

No.9: Visual illusion, the use of visual illusion to highlight the spatial sense of the overall design of the visual center.

No.10: The use of abstract expression in the following two pairs of works, the author's abstract use of color block to represent the sea and land, the use of color contrast highlighting the theme, but also played a certain degree of entertainment, such works easy to let people have good feelings, and more difficult to forget.

The role of the visual balance element

Any successful work in possession of its own visual Center (@) and its own visual balance, that is, (@) At this stage, the designers of the visual impact, visual center of gravity also needs the visual balance elements (some graphics or text) embellishment, to disperse some visual attention, eliminate visual fatigue, So that the audience can appreciate the whole graph at a greater limit, gain more understanding of the work, and then put it into memory. Make an evaluation of the work.

Several ways to create a visual balance

No.1: Color adjustment (using color contrast and saturation to adjust, disperse, visual center of the impact of vision)

No.2: Elements (using an additional graphic to induce visual attention by adding and deleting images)

No.3: The use of the background (from the overall design considerations, the use of background images of the original conditions, through a number of techniques, appropriate to leave the scattered parts of the vision)

No.4: The use of light and shade (using the intensity of intensity contrast, light refraction, light extensibility to control the degree of visual dispersion)

No.5: Using Visual Illusion (visual space and visual error created by Visual illusion)

No.6: Visual breakthrough (using a small degree of damage to the overall design to achieve a visually dispersed effect)



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