How to better improve your website benefits

If the site's IP and PV ratio of 1:2, the reason for this problem is that your site experience is not high.

This problem, the direct result is the Web site income reduction, or there is no income at all. Why do you say that, for example, you will understand. A man who went into the shop, glanced at the shop and went out, would certainly not bring you any benefit. If the person goes in and starts to wander around, the person is likely to spend.

A Web site's largest number of visits are generally concentrated in the home page, promotional pages are also concentrated in the homepage. So want to seize the customer stay time, it must be in the home page design. This is the "façade" effect. The core value of the site is what, you can use what to solicit on it. The young lady will dress up to the Nines, the product also must learn to pack. But remember, the packaging should not be excessive, this proportion must be grasped well, or you will give customers "negative emotions." He came in to find beautiful, you use beautiful pictures to attract him in, no beauty to him, give him a dinosaur sister, the consequences will be very serious. Shop Bully no one, shop small cheat all coax, certain attention to this.

This is also the reason why we do websites. I hope we can get customers to click on a few more pages so that we can attract customers and let him pay for our things. For information type site, picture class novel site, especially its content particularity, although PV is also very high, but the income is not necessarily very high, this belongs to special circumstances. Not in the scope of today's discussion, after saying.

Now the network, is a title party of the Times, but also an era of information flooding, but do not see what others use, their own use. You have to know whether it is good to do so, whether you learn him like that, or you first test that good, and then find the most appropriate way to promote their own.

The homepage of the website generally has three core value points. These three points are the easiest to attract customers.

First, the website theme; second, website navigation; content of homepage

The first one is very important and you tell the user what I am doing with this site.

The second is to let the user choose, he has a basic understanding of what your site is doing, you can through the navigation to tell him to see if you need.

The third is the most specific, you are good at the user's most needed products to the home page, users will find their own web site needs.

The Chinese have the trait that he doesn't know what he wants, but he knows he must be in demand. Again, for instance.

Many young people want to find a boyfriend or girlfriend, but they don't know what they really need. You introduce him to him, he looked not satisfied, let him find a bar in the company, he was afraid of three four. This time, you give him directly to 10 women, let him personally pick one out. This time the success rate is quite high, why? Because there is a contrast, 10 women stand in a row, naturally good and poor. People have such a heart, like to pick, and do not like to recommend to their own. Understood this, also knew the website first screen is the website golden position. You can combine these elements into the first screen, you can very good grasp of the user's heart. This problem is basically domestic characteristics, which is why the domestic web site is always bigger, more and more for the sake of one of the longer.

Remember, the domestic netizens are very lazy, the Internet is very blind, their computer level is very food.

The following is the classification page of the site, that is, the channel page of the website.

The idea of the channel can absorb the model of the home page, but you can not put the home page you think the effect of a good set directly moved over. The reason for this is that the channel page is a relatively "concrete" page. The Netizen enters this page to basically explain a point, he has his own idea, that is to say this person has certain judgment at this time, think here will have what I need. So the content of this page, must grasp the channel's product uniqueness. The channel has the big and small, the Chinese people likes, the suggestion product small also will enlarge the page. Because it will make the page "look beautiful". Shop more fakes, big shop Many fine, is this truth. This is also a different product, placed in different stores, the price can be opened, but the user can accept the price, because the user's potential to think "value for money." But can not forget that a lot of people will be greedy for small! In places where users are less concerned, such as the right side of the page, you can use this. This part of the people's consumption capacity is low, but the consumer group is very big.

The way the product is arranged is very fastidious. Look at the size of your site, the store can be in a good position to push the profits of high products, some of the position, put low profits and low prices of products. Also can use the way of product contrast, visual impact way etc.

Finally, say a site inside the page, that is, the terminal page. People are generally called news pages, or product introduction pages.

The feature of this page is that it revolves around the product, and it is the page that can be packaged to the maximum extent. You can also compare this page to the "bragging" page. This should be a good understanding of the people. Because the space is very big, the place that plays very much, because the profession is different, this cannot generalize. All I can say is, "raise yourself, squeeze others." In particular, do not show competitor information. Too much contrast, each has its own good, will make users feel confused, do not know what they need. Don't let the experience increase and reduce the income.

From the aspect of SEO to say inside page. The main flow of a Web site or from the internal page. If the Netizen searches this word, enter your page, explain netizen already more or less understand the topic content of this page. This time you have to analyze the user's heart, he searched what word came in, the word potential information is those? From this information to improve the content of this page, I believe you will get more benefits.