How to choose accurate keywords according to user's search habits

When it comes to choosing keywords based on the user's search habits, we have an investigation into the behavioral patterns and psychological habits of our potential customers. How do we try to figure out the user's psychology and then choose the keyword according to the user's potential behavior?

We can go to the communities and forums that our potential user groups often go to ... And so on, read, analyze the customer group log, posts. To understand the user's behavior patterns, to analyze the user's psychology. Then according to the user's psychological factors to targeted to meet our potential customers group search habits of keywords.

One of the simplest examples: in the recent hot TV series "Men's Gang", we can analyze and understand the audience of this TV play is that part? What are their psychological conditions? Will they be able to make a further understanding of what's going on in the TV series that makes them curious? On this point we can go to the TV show in the Book of the title of Philosophy, "amy7788", and so on ..., a series of keywords of the most recent search volume. We will find that the search volume is very large, can we target this part of the customer analysis and positioning?

Two. We can classify the potential customer groups, such as: High-end customer groups, general customer groups 、......。 Take potatoes For example, potatoes are called potatoes, potato, English name potato, Shandong Lunan area (Yanzhou, Qufu Zoucheng Tengzhou, etc.) called the eggs, Yunnan, Guizhou province, called taro or foreign sweet potato, Guangxi called the Ghost-tzu (in fact, Guangxi is called the potato, in some places the white skin called the potato, red bark is called Winter taro), Shanxi is called potato, Anhui part is called sweet potato, northeast provinces more called potatoes. Hebei area is called potato, yam. Potatoes are also called potatoes, yams, foreign yams, potato, bun eggs, potato (Hong Kong, Guangzhou People's an) and so on. Although there are some areas called potatoes "potato", in fact, there is really called potato things. So need to be clear, don't misunderstand. The Italian is called the ground beans, the Frenchman is called the Apple, the German is called Di Li, the American is called the Irish Yambean, the Russian is called the Dutch potato.

If we sell potatoes, can we classify the users according to different terms?

1. When we use the potato as the key word, what kind of customer group are we? Do they like to eat potatoes, do we need to spend a lot of energy to do optimization? Can you assign them to that potential customer group?

2. When we use potato as the key word, what kind of customer group are we? What are their habits? What kind of attitude do they use to treat our products? How do we classify them?

3. When we use the name of the region as the key word, we target the regional customers. What do they understand about our products and what are their levels of consumption?

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In fact, the choice of accurate keyword is also a very troublesome problem. It involves psychology, statistics, CPI and user habits ... And so on, a series of knowledge. Perhaps you will find that the original SEO is not just physical work!

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