How to optimize keywords in new energy industry website

Source: Internet
Author: User

See a lot of industry sites are the name of each channel to do the first page of the keyword, the more channels the more keywords on the homepage, so that the optimization of the keyword to bring great difficulty. The following to the new energy-saving supermarket as an example, to analyze the industry's key words how to optimize.

Identify the core keywords for your site

The first analysis of the industry, the new energy cover a lot of categories, such as solar, nuclear, wind, geothermal and so on. Solar energy and wind energy are familiar, and other new sources are less popular. and solar competition is more intense, wind power in the small wind power generation in the network almost no professional website is doing, the Internet can search the industry information is very small. But the small wind power generation system, especially the scenery complementary power generation systems, is more and more popular in practical applications, and people are eager to get more information about this aspect. Therefore, the site's core keywords designated as "small wind power", competitiveness is small, and the site unique to the original professional information, whether the user or search engine are very attractive.

Determine the number of target keywords on the homepage of the site

Home key words should not be too much, three to five best. Why should the number of target keywords not too much? For example, this site's home page weight is 100 points, if the optimization of 5 keywords, each keyword can get 20 points, if the same time optimize 10 keywords, each keyword can only get 10 points. The more keywords, the more difficult it is to optimize. New Energy energy-saving supermarket website target key words for small wind power generation, scenery complementary, scenery complementary street lamps, scenery complementary monitoring.

Digging Long Tail keywords

We can use Baidu's related search to dig long tail keywords. In the Baidu search box input keywords, drop-down box appears in the relevant words and the page below the relevant search are we can refer to. It would be better if you could dig long tail keywords from the user's point of view. For example, for the home target keyword can be excavated long tail: What is small wind power generation, the principle of complementary wind and solar power, scenery complementary street lamps reliable, wind and solar complementary monitoring costs high?

The definition of the keyword of the channel page

Because the weight of the channel page is higher than the weight of the content page, you can consider optimizing 1 to 3 keywords per channel page.

The keywords identified should be extremely relevant to the content of this channel. For example, in the "solar" channel, the identified key words for solar street lights, solar water heaters, solar power.

Optimization of key words

Do SEO people know, "content for the king, outside the chain for the emperor." Keyword optimization is not outside the quality of original articles and High-quality diversified external links.

The first thing to consider when writing an article is what the key word for this article wants to optimize. For example, an article titled "The History of small wind power generation", the main optimization target keyword is "small wind turbines." At the beginning and end of this article appear the target keyword and bold, the article appears in the Target keyword anchor text link to the home page. Do not deliberately control the density of keywords to stack keywords, this user experience is very bad, search engines are also disgusted.

Because Baidu to the weight of the page is not high, if you want to optimize the Channel page keyword must find ways to improve the weight of the channel page. In addition to improving the home page and the weight of the whole station, you can also directly to the page to do some high-quality external links. such as directly to do this page links and hyperlinks, do this page keyword anchor text links and so on.

Rome is not built in a day, comprehensive consideration of the above factors, coupled with persistent original content updates and chain construction, the industry site keyword rankings will be quickly improved. Thank you (http://www.ciuxny.com/) Webmaster's feeds!



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