In-depth analysis of electricity Merchants Shopping website FAQ

Source: Internet
Author: User

1. The sea is not carefully assessed.

Online shopping, though a poor man's atom bomb, does not mean that nothing is going to be able to make money online. Many middle-aged transfer people, because of the large number of newspapers and magazines reported that the success of the successful case of the network jumped into the sea. Most of the results were lost in "No Business experience" and "no understanding of the network". In fact, many people may not be suitable for online business. I think the best way to go online shopping is to have business acumen, good communication skills (on behalf of good publicity), and can adapt to or master the rapid changes in the network ecology.

2. The location of the store is ambiguous.

We often hear that friends want to have a "small clothing shop", a "small coffee shop", never heard of a friend want to have a "department store." When the entity's desire to open the store is so humble, an entry to the virtual seems to have a tonal tone. I've seen too many Internet stores selling goods that are not focused enough to sell anything, but they don't have the features to position. Everyone is too greedy, anyway the virtual store space unlimited want to desperately plug, these will only cause consumers to your store impression blurred. "Sell everything" is very capable of large-scale comprehensive shopping site to do things, the general network to buy beginners as far as possible from one of their most specialized category cut will be better.

3. The purchasing process is cumbersome.

In person to test a website purchase process smoothly, can be a glimpse of the operator's sense and website money scene. One of the common features of all successful shopping sites is "simple shopping process", remember. "Let idiots also buy" is a formula. Please try to make your family not often online to purchase once, secretly from the side to watch them from the purchase to complete the completion of all the data of each action, they are OK. Web design do not own to be, to simple and clear "stay a little" to meet the needs of the majority of users.

4. The operator is wishful selling his favorite things.

The internet world is younger than you think, and it is more important to find the style of slang quickly than to insist on your own style. Don't go into too many goods that suit your taste, and do business with money.

5. Overly optimistic about the imagination of the online shopping crowd.

Obviously spend money in the most expensive place to open a shop, why is the crowd flow and bag rate so low? That is because the Internet stores a lot, huge crowds may not be interested in entering your shop. No product features or attractive photos and propaganda techniques will make it difficult to attract customers ' attention.

6. Advertising marketing fee investment return rate is too low.

5, 62 is the majority of online shopping novice pain. No results because there is no popularity → not popular so money to buy ads to buy keywords → money are spent business or not good → Net shopping dream wake up. This is a failure case I often see. Most of the performance of the site is operating problems greater than the flow, do not rush to waste advertising fees, the first to solve the problem before buying traffic will be effective.

7. Performance, no profit.

Because the operating threshold is extremely low, most of the internet sellers are not very old, young is very easy to get lost in the appearance of the surge in orders. Often under the stimulus of rivals ' vicious price cuts, excessive pricing competition, or a large number of purchases caused serious inventory. Generally this kind of seller is to earn a face did not earn the lining, the annual financial settlement of the business tax and individual salary opportunity costs are added, losing money is very common.

8. Lack of a unique competitive advantage.

If you really want to develop your career on the Web, you'd better have some background. Sellers with licensed pharmacists are more persuasive in selling care products or healthy foods. If you are a trader, and the entity also has shop sales, then you will be more successful online shopping opportunities. This is realistic, if you don't have a special background, then your friends and relatives should have a lower cost of the purchase pipeline. If there is no advantage, you should be careful that you just come to lose money to play.

9. It's not hard enough.

Online shopping has entered a period of intense competition, every day there are new competitors to join and the pain of withdrawal. I think the heart is not necessarily able to win, not enough intentions doomed to be eliminated. All the successful online buyers are almost as life in the business, you can be so persistent?

10. The problem of the management team.

The problem is too common, not necessarily that people are not good enough, often too outstanding team conflict is even greater. including people to seek not stolen goods, important business partners split, the lack of technical autonomy of the site, business operators and technical personnel against the friction, and so on, are common problems, is generally also the beginning of the decline of the site.

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