In the big Data era, how will the department store informationization change?

Source: Internet
Author: User

For the modern enterprise and the company's future innovation and development, the enterprise's comprehensive implementation of information strategy has become an important part of enterprise development, in the implementation process of information technology, how to combine the internal management and innovation, the use of Information framework mode to open up the current information process is a key issue.

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The following we invited to the Liaoning Xinglong family group operations director Yigin early to from the business perspective of the department store industry in the use of information technology innovation.

in the era of big data, the Internet, what kind of way do you choose to break through innovation?

A: taking into account the needs of our business, especially the unconventional mobile office needs, it is time to choose the Office software that can be integrated into the mobile side and be able to develop for our business.

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Q 2: How did you first choose to use Finereport?

A: I am the Operation department, the information department uses Finereport to do some promotion activities, has contacted. Many of its integrated functions are better, from the most basic report display, to the report mobile phone, as well as the Web-side report display.

use finereport because you want to solve the site and device limitations of business people viewing the store's operating data, so that business people can at any time, Through the intranet or outside the network, in mobile phones, tablets and other devices to understand real-time store operation data, such as the sales of goods, selling or slow, there are some basic operational data, abnormal report class data.

Q 3: you describe the mobile function in large space, and wonder why Xinglong Family group has a special focus on mobile features.

A: because our business does not advocate for business people to look up data in the office because the nature of the business requires that we have a deep understanding of our customers-the needs of our customers, and we are more in the Chinese style of the department store, chatting with customers and even their own staff to understand their needs, Like what to buy in the refrigerator, some local dialect of customs. The advent of the Big Data era, let these information access platform skip the PC, directly to the mobile side, that is, the mobile is we in the information age directly to understand the front end of information, so I personally value the impact of the mobile side and the timeliness of information transmission.

We are in the course of the tour, we look at the outside of the day, take out the phone, enter the bar code, the information collected directly. For example, we can achieve a function, that is, we see in the course of a product, enter the barcode of the product, or enter the name of the product, you can use the mobile phone to find this product in our entire enterprise in each store, including he is with which vendor cooperation, how much money of cooperation, multiple batches of goods sales situation, As well as some specific details of cooperation.

A : I want to talk about the application of big data in the future. Xinglong Group in recent years for data application attaches great importance, we set up a specialized department--The Mall Design Institute, specifically responsible for big data applications. Mall Design Institute has a professional dean, and each of the Director, Design Institute in the future to carry out a prosperous cloud project, Xinglong Cloud core concept is intelligent, covering intelligent building, intelligent marketing, intelligent operation and other very comprehensive intelligent application scenarios. For example, intelligent building, it can achieve a lot of data collection and processing, such as how many people in the building, air conditioning, security, and including ventilation, aromatherapy, smells and so on, such a powerful intelligent building. Operational intelligence data may be we in the store through the control of WiFi to collect, such as customers use mobile phone in our store to stay time, the article barcode scanning situation, we collect these data, the data uploaded to the cloud, we can better for customers to recommend. Some features of the future we hope to be able to work with another product of the sail soft finebi business intelligence, together to promote the information process in the big environment.


This article is from the "West Lake Bully" blog, please be sure to keep this source http://10143917.blog.51cto.com/10133917/1828457

In the big Data age, how will the department store informationization change?

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