Internet events: How do you see Jiangnan style ?)

InternetCommunityLiupin)

"Oppa kangnan style ......" It may be that a child playing in an alley is singing casually. It may be a ringing of a cell phone in the office or a hot warm-up event at a conference in the hotel.

Park Zai Xiang (Psy, also known as Uncle bird), this figure, looks strange middle-aged Korean man "Jiangnan fan Er", is sweeping across the world.

Since its launch on a foreign video sharing website YouTube in July 15, the click-through rate of Jiangnan style has reached nearly 0.4 billion, breaking the precedent of having no Korean songs entered the mainstream U.S. market, he also won the first place in the rankings of Australia, Canada, Denmark and other countries. It is said that the rap song sung in Korean has been included in the Guinness World Record.

"I just read the various versions of Jiangnan style. Who can tell me why it is like this ?" Wang ran, founder of yikai capital, who owns 2.12 million followers on Sina Weibo, asked. Voice has not fallen, Intel investment President su aiwen at a high-end Summit, with voice control Ultrabook dance.

Un-General Secretary-General Ban Ki-moon apparently heard this song. He said: "Jiangnan style brings great strength to world peace. More than 0.4 billion people love and enjoy uncle bird's performances. I am very proud."

"Without the advent of the Internet and digital age, such numbers are absolutely unimaginable ." Liu Yun, vice president of Google worldwide, even studied this song. At a press conference in Beijing last Wednesday, Liu Yun inserted the "Jiangnan style" music video in his speech on Google's strategy, which was "Incredible ." In Liu Yun's view, "Jiangnan style" is a big thing that can affect people by smart terminals and tablets this year.

Yes, the red path of Jiangnan style has been observed as an economic phenomenon. This is an internet event.

Uncle bird himself attributed all of this to "luck", and Li Kaifu, CEO of the innovation workshop, attributed it to the victory of social networks. "Jiangnan style was strongly recommended by four Weibo stars on Twitter within 30 days, and then became the most popular video on YouTube in August ."

Celebrity Effect + imitating spoof, divine comedy was born. Since early August, imitation videos of different versions have emerged one after another, meeting the entertainment needs of different groups of people. Next, a new round of interaction, forwarding, imitation, and spoof continues to bring Jiangnan style to the climax.

Perhaps Jiangnan style is the first full media feast in the Internet age. Internet and music players are exploring new business opportunities.

"All the spoof videos and versions on the Internet are intended ." "Crazy spider" has produced Zhou xingchi's Jiangnan style version and won nearly 10 million clicks. The driving force behind the scenes told reporters that "Jiangnan style" and "the most dazzling National Style" gave me a thorough understanding of the commercial value of 'shenqu ." It is said that there are already new production companies looking to promote a well-known song as a divine comedy.

From: http://news.cyzone.cn/news/2012/10/15/233656.html