Live in the shadow of Baidu grassroots webmaster

Yesterday afternoon in the QQ group to see the discussion of Baidu Update news, I began and did not take heart, Baidu fine-tuning can be understood. But Baidu update the database in a number of QQ group explosion spread, the author also suspicious view of their own several sites, found many stations and outside the chain of sharp drop, the author originally monk Trance Heart immediately flutter a few beats. Very good rankings basically did not fluctuate, a check on the home page of several competitors, found that everyone should be similar situation, this only to the heart.

Baidu fine-tuning this time, there are a variety of versions. The author and wait to change, do not go to the conclusion. But Baidu in recent months to constantly, and repeatedly adjust the algorithm, but also constantly provoke and toss the grassroots webmaster that hanging heart. It seems that network promotion is not only a more than the executive force, more than the details of the occupation, but also a more than the ability to withstand the occupation of pressure.

A, live in the shadow of Baidu Webmaster

This time Baidu fine-tuning, on the author's hand a very common enterprise station for example, such as figure, this site is included in the chain Yixieqianli. Although there is no like QQ group some stationmaster said outside chain tens of thousands of tens of thousands of that bluff person, but included to 2, but let the author at that time pour a breath of the coolness. Investigate the reason, is the domestic search engine share Baidu a single big, Baidu has become the main source of most web traffic.

　　

Included and outside the chain Yixieqianli

The author of this enterprise station, the article is a word a word knocked up. The length, relevance, and uniqueness of the article are all up to standard. External links There are some Baidu library, encyclopedia, Baidu experience and other links to these article pages, and many articles are for users to provide a real value of information. Most of the articles are in line with search engine requirements. The article Yixieqianli, the website step on the K station Song, really let the author false alarm.

Most grassroots webmaster, or network promotion staff, if most of the novice performance is worried, around in the QQ group, the relevant forum for the great God guidance, and the veteran most of the performance of calm and stable many, will be a cool analysis of the site and competitor data, thus determining the next step of the site promotion strategy. Most of the webmaster and promotion staff, most experienced the site data fluctuations, and even the painful experience of the right to fall, has been forced to adapt to the network to promote this particular occupation.

Second, multi-channel flow source into empty talk

Once geometry, the network promotion Circle always discusses the flow source multi-channel. But now, this kind of speech in addition to SEO books inside, basically has disappeared. Most of the discussion is on the promotion of technical level or experience of the details. The author of the following site, can be said that most of the domestic small and medium-sized Web site traffic source samples.

　　

Baidu dominates most of the site's traffic entry

Unlike large web sites, small and medium-sized sites are relatively single source of traffic. This is also a fine tuning of Baidu algorithm and database, causing grassroots webmaster immediately Guikulanghao, several home happy several worries about the situation.

There is such a situation, in addition to the webmaster in the website promotion, take the strategy is not in place, over-reliance on a single source of traffic, the main reason is that Baidu dominates the domestic search engine share of about 80% share. In the domestic search engine market, Google performance is passable, the Sogou also need many years of hard work to let webmaster and users favor, search from Chaos, 360 in search engine waving flag, as to search still playing concept, brand for most users do not know. Baidu a single large, other search engines in the short term difficult to break through, and search engines control the vast majority of the flow of the entrance, which also determines a lot of grassroots webmaster live in the shadow of Baidu's most fundamental reason.

Second, the way out

The domestic search engine pattern is the market decision, the stationmaster can not be about. How to avoid daily living in the shadow of Baidu, a morning to see the site included, the chain, ranking, IP and PV data, on the one hand, the need for webmaster to do health optimization, adapt to search engine algorithm guide, to provide users with truly valuable information, not sword walk slant, challenge its bottom line. On the other hand, the webmaster are required to seek the diversity of traffic, such as optimizing the site in a number of search engine rankings, enhance the site in the social media flow, construction can bring accurate flow of external links, improve site visibility, the site to make brand sites and other measures.

Into Baidu also, the defeat also Baidu. This morning a look at the site data, everything back to normal, is to make a false alarm for most people, but this is also worth the website promotion staff to ponder.

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