Looking at Google's quality requirements from Google Panda algorithm

Source: Internet
Author: User
Tags filter affiliate marketing

Recently Goole updated a lot of child data, below is my personal as an article need to sort some.

The following is a comprehensive collation of information:

(1) Google Panda algorithm update began on February 24, 2011, so that the search results show that the site can meet the quality requirements of Google, in other words is to hit the low quality of the Web page, such as content farm.

(2) Google Panda algorithm update is a filter, Google modified this quality algorithm will be performed regularly to filter, the low quality of the site to exclude the search results.

(3) The Google Panda is only one of more than 200 of Google's assessment factors, but it belongs to the site-wide signal processing, that is, if the Google Panda found that the low quality and filtering, the entire site will be affected. For this reason, Google Panda has become a very important consideration.

(4) Google Panda from the launch to the present, after a total of Panda 1.0 (2011/2/24), Panda 2.0 (2011/4/11), Panda 2.1 (2011/5/10), Panda 2.2 (2011/6/16), Panda 2 .3 (2011/7/26), Panda 2.4 (2011/8/12), Panda 2.5 (2011/9/30), Panda 3.0 (2011/10/19), Panda 3.1 (2011/11/18), Panda 3.2 (2012/ 1/18, there are a total of 10 updates, some of which have a different date version, but there is not much difference, we will not elaborate on the other version of the statement.

(5) for different types of sites have different impact, the following map divided into three types: large brand sites, small stations, large non-brand sites. Among them for the big brand website influence is biggest, but the big non-brand website second, has less influence to the small station. Of course, the original station may be less likely to have many pages in the excellent page, so of course the impact is small.

(6) for the impact of different rankings, the following figure shows that the first site for the most influential, followed by the second ranking of the site.

Because the ranking of the search results list first or second site is most likely to be selected, so of course, it is very important to comply with the site quality standards.

(7) The type of site affected. In addition to the content farm, if the small business site has too many thin product page (content page), the forum site has too many new users of the page (that is, no long history of the forum site), no marketing of large non-brand sites (that is, although more content, but there is no due traffic), No popular directory Sites and affiliate marketing sites, these sites are also likely to be Google Panda target.

(8) In this wave of Google Panda update, the victory of the website. As can be seen from the figure below, not only the major stations will be the winner of Google Panda, small niche site is likely because many large content farms are excluded and stand out.

(9) If affected, the recovery strategy should be taken.

Some of the more special is that some Google Panda victims do not have any recovery strategy at all, but time can make all the damage disappear. Another is that if you make sure your site is a high-quality site, you can vigorously and openly criticize Google's improper handling, but this is not very suitable for Taiwan's website, because Google will not ignore you.

So the following approaches seem more practical:

-Trim to remove content that is poorer and less readable than the user.

-Establish a brand signal that can be set up according to Google's quality standards to gradually establish the quality of the signal.

-Re-build the brand, that is, to get a new website, start again.

-Start to connect to YouTube and upload some videos to YouTube.

-Use subdomain (subnet domain), but this may not be effective, because the previous Google may have been the same web domain as the same site, unless Google is judged by the use of multiple platforms, such as the blog platform.

(10) from the Google Panda 2.4, has already affected the global site, in addition to Chinese, Korean, Japanese website, there is no message that Chinese also began to be affected.

(11) Which web site shortcomings are most likely to become the victims of Google Panda? The following figure ~ content of the site is sparse, no high-quality links to the site, no users of popular sites, repeat content too much of the site, high jump rate (bounce rate) of the site, the original low site, sample part of the Web site too much proportion of content, with no ads too much site.

(12) which linking strategies can be done? You can use the brand name as anchor text, a link policy that uses content as a primary, and a link strategy that is primarily linked to quality and within your own page.

Which linking strategies cannot be done? Avoid using too many of the same anchor text, do not use the article spin method, and do not insert the link in the irrelevant content of the guest post.

(13) What if misfortune becomes the victim of Google Panda?

Here are the recommended steps (we partially modify the contents of the original artwork):

-Do you want to make sure your site has a copy of someone else's content? If so, please remove it.

-Please make sure that your site has a lot of duplicate content? If so, please fix it.

-Please make sure that your site is too large advertising ratio? If yes, please fix it.

-Please make sure that the main content portion of your Web page is out of proportion to the template part? If yes, please fix it.

-Please make sure that your main content is too low quality content? If yes, please fix it.

-Do you want to make sure your Web page is overly optimized? If yes, please fix it.

-Please make sure your Web page can provide good user experience? If no, please fix it.

-Find the differences between the affected and unaffected pages and list the reasons for the table analysis.

-Test the possible cause of the correction, observe changes during a fixed period (e.g. one months).

-If you are sure your site should not be penalized, please notify Google via Google webmasters.

According to the March Google webmaster, said in 2012/2/27 has been to the panda 3.3, and since the launch of the year, there are 87% of the site has not been out of the aggrieved list.

Although there are still signs of serious impact in the Chinese language, but from the English and Latin sites of the victimization situation, it is best to be able to prepare for early, the Google Panda to find out, compare can rest assured

Article author: ohama, article source: http://www.comseo.net/szseo/238.html. Welcome Q Exchange 304465896



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