Looking at the whole world, how to make a clever choice of website advertising models

Source: Internet
Author: User
Baidu weight query word Library Network website monitoring server monitoring SEO monitoring SEOER a lot of websites have the original intention, maybe many of the original intention is very good, but it is not ruled out that all SEOER wants a point, that is, profit. For websites, they want to make profits.

Baidu weight query dictionary Network website monitoring server monitoring SEO monitoring

Many SEOER websites have their original intentions. many of them may have good intentions, but it cannot be ruled out that all SEOER wants to make a profit. For websites, advertising is required to make profits. However, how to distribute advertisements is also a kind of knowledge, just like a blockbuster or the Spring Festival Gala, which is often abandoned by everyone. If advertisement insertion is not clever, it will easily lead to intense resistance from users. I chose another website of the same type because of the advertisement of a website. Therefore, there are many articles on how to choose the website billing method.

Currently, website profits are generally divided into three modes: advertising fees, website content resources are free, and advertising fees are charged. The second type is membership charges, which means the income is obtained through membership payment. The third option is both membership and free users. The three website modes have their own advantages and disadvantages. I do not need to repeat them here. what I want to talk about today is the question that SEOER, a newcomer, may be most confused about what is most needed. this is the question of how to insert an advertisement in the advertising charging mode.

The advertisement charging mode is the most common advertisement mode. most websites use this mode. This type of website usually has little professional value and is not mandatory. entertainment websites are very typical. If the website is an entertaining advertisement with poor professionalism and does not contain a large amount of information, this billing method is undoubtedly the best choice. They basically have no requirements on the knowledge level and educational level of service objects. the common characteristics of such websites are that the content value is not high, and the Internet is a place with a SHARE spirit, these websites with no high value and low professionalism basically do not have information monopoly. Therefore, it is impossible for members to charge fees and they can only use advertisements. However, even websites with ad pricing are divided into many types. For example, advertisements on the side pages, for example, pop-up windows in the lower right corner, for example, invisible links, or implanted advertisements.

So let's talk about the advantages and disadvantages of these advertising models. the advantage of side-page advertisements is that they can be selected without interfering with browsing. Therefore, they are the first choice for many text information websites. The disadvantage is that the website space is occupied, and the space occupied by the content is compressed by advertisements. therefore, no content is found. The advantage of pop-up window advertisement in the lower right corner is that it basically does not occupy space and is relatively independent. The disadvantage is that it is inconvenient for users to pull down. Compared with the two dominant advertisements, there are also hidden advertisements such as invisible links and implanted advertisements. The advantage of the invisible link is that it directly accesses other websites, which can bring some traffic, but its disadvantages are also very obvious. This will allow users to access the inexplicable website and directly lead users to lose trust in the website. In the eyes of ordinary people, implanted advertisements are the most suitable advertising methods. In fact, this idea is very wrong. Embedding advertisement content into the website content will lead to a loss of trust in the authenticity and reliability of the website content, and the loss of trust in the website by users.

According to the characteristics of these kinds of advertisements, the most common side-page advertisements are often applied to news or novel websites, which does not impede browsing and has enough space. Pop-up advertisements in the lower-right corner are often used in video websites. they do not disturb users in watching videos, but can remind users of advertisements with a sense of presence. Invisible links are often used on small websites with poor reputation and informal video websites. generally, SEOER is not recommended for this choice. Implanted advertisements are applied to various types of sales websites, because the purpose of the website itself is to sell goods and the content itself is for sale. The specific choice depends on the idea of SEOER, or the method used by SEOER. However, in the general environment, the method described in this article is undoubtedly the safest, safest, and most scientific method.

Conclusion: when the new SEOER website has the first advertisement, it becomes a big problem to select the advertisement method. At this time, the new SEOER should not be impatient and eager for immediate success. Select an advertisement mode suitable for your website, so that your website can go further.

Although a website requires revenue for sustained operation, you must know that long-term advertising can catch large fish. short-term advertising can only make the website fall into the next flight, and the last failure. Therefore, when selecting advertisements, be careful so that you can maintain stable profits and make your website bigger and stronger.

This article by (www.0755-banjia.com) Shenzhen moving company written, reprinted please indicate the source.

Note:For more information about website construction skills, go to the website creation tutorial channel.

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