In livesino, although Microsoft has about 18,000 applications on Windows Mobile and more than 2,000 iPhone, Apple uses appstore to provide users with a relatively complete application installation experience. However, Long Zheng found that Microsoft has already begun preparing to launch a centralized application marketplace (similar to appstore), codenamed skymarket, which appears in recruitment information related to Windows Mobile 7, I only list one of them:
Job title: Senior Product Manager-Skymarket
This is a unique opportunity and time of rapid change in the mobile industry for a Senior Product Manager in the mobile communications services team to drive the launch of a V1 marketplace service for Windows Mobile.
Key responsibilities include the following:
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- Definition of the product offering, pricing, business model and concepts Ies that will make the Windows Mobile marketplace "the place to be" for developers wishing to distribute and monetize their windows mobile applications
- Responsibility for the business model and key elements that will drive the optimal experience for developers and monetization of the service by Microsoft
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- Preparation and driving the cross group collaboration for the initial launch of the marketplace offering to the developer community this fall
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- Preparation and driving the cross group collaboration with stakeholders in the specified cial launch of the marketplace service with the launch of WM 7
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- Define and mange the consumer, developer and mobile operator value proposition and supporting materials for use by PR, McB's developer Outreach Organization, and other teams guest SS Microsoft
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- Working with multiple stakeholders (product team, product planning, developer outreach, business operations, legal and more) in definition on the process, using ies and Terms of Use through which developers and consumers take part in the marketplace
- Work closely with product planning on prioritization of consumer, developer, and mobile operator scenarios
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- Support business development on engagements with mobile operators and integration of the marketplace offering into broader Microsoft services offerings or discussions
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- Work closely with the mobile communication business developer Outreach Organization
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- Management of KPI's for the service post launch
In addition, long believes that Windows Mobile 7 and skymarket should be launched in early 2009.
Source: Microsoft to launch "skymarket" applications marketplace for Windows Mobile 7