Our News (reporter Xue song) "Although the domestic community sites abound, but the vast majority of operating time to survive for 3 years." "Recently, the main domestic community software and program provider Phpwindceo Wangxue set, because the domestic community web site is not high profitability, the financial crisis accelerated its failure speed."
Although the community web site has become the protagonist of the Chinese Internet, but because its potential value has not been fully released, the data show that the current domestic 60% community Web sites monthly income of less than 100 yuan, only less than 15% of the forum monthly income of more than 2000 yuan. "It is not normal for most of China's forums to maintain the operations and staffing costs of the site with meagre income," he said. "Wang Xue said. According to CNNIC statistics, 43.2% of Chinese netizens often use forum/community/discussion groups, the popularity of community applications become the second only to send and receive email Internet basic applications.
The current community web site relies heavily on click-through advertising to make money, and Wangxue that the release of the value of the network community depends crucially on whether the Community software provider can provide a better tool for people and people to interact with the network community and connect the supply and demand of the community.