On several basic laws of Web graphic design

That day and agent boss negotiations, boss questioned me, you tell me, as a graphic designer, the most basic technology is what?

I have no time to think, to say three:

First, color

Second, layout

Iii. clear expression of the theme

Today I am very annoying, back home to open the computer, I would like to write about the graphic design of several laws, my own laws, I do not know right.

Note the font. Whether it's a logo or a typesetting. As a sign, sometimes graphics are secondary, fonts can help you solve a lot of problems, study hard, master the design of fonts.

Two, or the font. Everything can not be separated from the layout, all layout can not be separated from the font. As the most outstanding representative of Oriental culture-Chinese font, you have to ponder.

In the beginning, you'd better think of the song or the bold, in particular, you should consider whether to choose a font other than these two big fonts. Simply speaking, the song body is very rigorous, very solemn, also very noble, bold, very modern, very neat, very simple.

Second, the spacing of the fonts is better than the regular spacing. To "0" as the standard, you'd better take "-50", which can be applied to the title of the font layout, as a large area of the text, the same need to reduce the spacing of the font slightly, sparse spacing not only can not complete the task of easy reading, but will let the eyes tired. Grasp the difference between "compact" and "sparse".

Finally, the height of the font, the best pressure, is to flatten some, so that Chinese characters will look more like Chinese characters.

Say is right, might as well try, all is very simple processing.