On the indispensable role of XML site map in large-scale websites

Site Map is a word that is not unfamiliar, more popular point of view is a Web site map is a page, which records the links of all pages of the site, but it is not access to other people's Web site to see the site map, it is to help search engine crawl your site map, is specifically for search engine spiders generated.

We are familiar with the site map generally divided into two kinds: XML site map and HTML site map, many new webmaster think that the XML site map and HTML site map is the same, should be for the previously reported materials are also show XML and HTML is similar to the site map, the search engine friendly degree is the same, In fact, there are some differences between the two site maps, XML site map is to the search engine to see the site map, HTML site map is to increase the user experience of the site map, is to visit the site's users to see. So what does an XML site map do on a large portal site?

　　

One, XML sitemap can prevent the duplication of content

An excellent XML site map allows your site to be better crawled by search engines, if this XML site map can help you eliminate the Web site repeat content URL, so your site will be very clean, and the site can also get the weight, the site's main keywords in search engines will also have a better ranking.

Second, can better help search engine crawl site content

In the enterprise station or consulting too much of the site, whether to visit the site's users or search engines, may not be the first time to find their own content, so these sites need to help the site map, in order to achieve both the user experience and search engine optimization of the double harvest. For some personal site and enterprise station, it is more necessary to set up an XML site map, because these sites pay more attention to search engine optimization and ranking, is to hope that the site so content can be search engine crawl to, for a collection is not too good site, The establishment of an XML site map can greatly prolong the search engine spiders in the site crawl time, thoroughly improve the contents of the update, so the XML site map is an indispensable map format for each site.

Third, can help search engines quickly include large E-commerce site products and Web sites

If you have a very large ecommerce website, your site has thousands of products and categories of web sites, to be on a common page map to list these products and categories of the URL is not possible, in this respect XML sitemap can be done, it can display a large number of web site information, And you can tell the search engine your site's Web site, which is quite helpful for you to launch a new website.

Therefore, the XML site map is very important for large enterprise Web sites and E-commerce sites, but also for other small and medium enterprises and personal sites have a significant role, but not as obvious as the large web site manifests. So, webmaster can according to their own site situation, make suitable for their own site is also suitable for search engine spider site map.

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