On the method of digging long tail keywords

Digging Long tail keyword method, you must want to know? Yes, a lot of webmaster are looking for the method of digging long tail keyword, these long tail keyword must have conversion rate, otherwise meaningless, wasted our time. Here we will discuss the following:

First of all, we have to figure out, what is the long tail keyword? Baidu encyclopedia is this definition: the site is not targeted keywords, but also can bring the search flow of keywords, called long tail keywords. Simple, that is, in addition to the main words outside the home page, are long tail keywords. Long tail keyword is relatively long, is often 2-3 words, or even phrases, exist in the content page, in addition to the title of the content page, but also in the content. The search volume is very small and unstable. Long tail keyword to bring customers, conversion to the site product customer's probability is much higher than the target keyword. There are a large number of long tail keywords of large and medium-sized Web sites, its total flow is very large. Long tail keyword Basic attributes are: can be extensible, targeted strong, wide range.

Method One: Inference method: The inference method is to carry on the extension of the keyword according to the person's one thoughts. For example, Shenzhen tourism website, he is doing is Shenzhen travel, Shenzhen Travel Network, Shenzhen tourism website. That according to some of our normal thoughts, we will search: to Shenzhen tourism, Zhuzhou to Shenzhen Tourism, Shenzhen tour Group ...

Method Two: Statistical method: If do promotion, that statistics good which keyword conversion rate is high, the telephone quantity is big, that we increase this keyword expansion and the optimization next month. If not done promotion, then we can use TQ and other business software and CNZZ and other third-party statistical tools to analyze, summed up the conversion rate of words.

Method Three: Tool method: The use of some tools to statistics long tail keywords, commonly used tools are: Baidu Index, Baidu related search, Baidu Drop-down box, chasing Word network, love Station network, super housekeeper and so on. Of course, not these tools appear in the key words we do, we also need a preliminary analysis, such as: in Baidu's related search, some are brush up. Some keywords are not useful, and some are very competitive, which we are to discard.

Method 4:3 Class Law: Inquiry class: For example, Shenzhen which website company good? which air conditioner repair company in Shenzhen? How about SEO Research Center?...... Comparison class: For example: Beida Jade Bird and the which is good? Taobao electrical appliances and Jingdong Mall electrical appliances which have protection? is the Baubi on the top of the wheat bag cheap??...... Comparison categories: The United States and gree air-conditioning air conditioning which is cheaper? BMW and Mercedes which expensive? Jingdong Mall and Gome mall above the same electrical prices?

Method Five: Expand the law: the Common expansion method has "brand, region, use/application, product characteristics, products/services, profit model", such as: Gree air-conditioning, Shenzhen air-conditioning repair, office curtains, solid wood table, the United States rice cooker, leather wholesale. And these methods to regroup, and can become a lot of long tail keywords, such as: Brand + area: Shenzhen gree air-conditioning; use + characteristics: home solid wood table; products + Profit model: Tomburg leather to join ...

Above five kinds of digging long tail keyword method, make good use of, believe can give a lot of keywords, let you no longer to find long tail keyword and worry. The method is that I only talk about five kinds of things, but if you analyze them carefully, you will find many ways. I hope you can learn more. The above is a summary of the individual, if there is anything wrong or insufficient also please advise.

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