Precautions for purchasing old domain names

There are many reasons for choosing to purchase old domain names. with the emergence of various domain name trading websites and forums, it is also very convenient to purchase various domain names. Many of these domain names are bought from the old mi nong. most of them are used, but sometimes the old domain names are being searched.

There are many reasons for choosing to purchase old domain names. with the emergence of various domain name trading websites and forums, it is also very convenient to purchase various domain names. Many of these domain names are bought from the old mi nong, most of which are used, but sometimes the old domain names that start with do not perform well in the search engine, or are not included, you can either include only one page and no more updates. If a domain name plays a "stealth game" with you in the search engine, it makes little sense to purchase this domain name. Therefore, no matter how you plan to purchase the old domain name, you must be careful with the following considerations:

Domain name

The name of the domain name should be the most important factor for us to choose whether to purchase or not. if you want to make the website have a good brand effect in the future development, the name of the domain name must be considered in advance. Short domain names that are closely linked to the website subject and easy to remember are the best (taobao is good, baidu is good), followed by domain names that are easy to remember (163/hao123, etc.), and read them smoothly again, avoid domain names that are too difficult to understand.

But usually the best domain name (including. com/net/org) is almost all selected, while the rest. domain names with extensions such as info and bz are rarely started because of poor search engine performance. Therefore, we have spent a lot of time searching for domain names. Here is a small suggestion on how to name a name: you can use a combination of pinyin and initials to name a name.

Domain name age

We all know that search engines prefer domain names for years. compared with new domain names, old domain names have advantages such as short sandbox period or no sandbox period, which are easy to include and better ranked, because search engines believe that the longer the domain name exists, it proves that the webmaster has more experience in website management under the domain name, so it will give more trust.

When querying the domain name age, you can click "domain name history query" on Baidu. many websites provide similar functions, but the results may not be the same, but the difference is not big.

Prvalue

Although prvalue is a concept proposed by Google, it has been deeply rooted in the webmaster's heart in China. we all know that the value of PR7 and above websites cannot be measured simply by money, high-quality PR domain names can ensure that your website has an inherent advantage in future business, whether it is link exchange or indexing. Therefore, we need to take the prvalue for reference when purchasing old domain names:

The old domain name should preferably have A certain PR value, even if it is 1 or 2, and is N/A (none), then try to avoid it.

Second, the webmaster should also pay attention to the quality and extensiveness of the domain name's external chain. Because the existence of PR means that there are many external links with a high PR level. On this basis, if we find that many external links of a domain name are related to the content of our website, such domain names should be given priority. As long as it is determined that RP is not false, purchasing such a domain name can quickly obtain a better ranking and index. It can save a lot of energy and material resources for pre-promotion.

Traffic

There are some old domain names that have already been built on the website and there is a small amount of traffic, but may not have received any income. However, such a domain name is also worth starting, because taking over such a domain name can convert the original traffic to its potential customers, or increase the initial popularity, it is also good for website promotion.

The external link is disappearing.

Some domain names may have a lot of external links at the beginning, but as time goes by, many junk pages containing domain name external links are gradually abandoned by search engines, and some are post-paid links expire, many high-quality external links with high PR are also canceled, greatly reducing the domain names with good PR. In the face of such situations, the webmaster should observe the target domain name for a period of time before deciding to start. during the observation period, the webmaster should analyze the composition of the external chain of the target meter to see which type of external chain occupies the dominant position, will it suddenly disappear and so on, in a word, think twice, do not go to the profitegoods when, with some looks cheap and high quality meters, the results will soon be K.

Use cache pages to determine domain name quality

Generally, the number and update frequency of cached pages can reflect the trust of the search engine in the website. a large number of cached pages can prove that the number of pages indexed by the search engine is large, so the domain name quality is better. Before purchasing an old domain name, the webmaster can pay attention to the performance of the cache page of the domain name as one of the basis for domain name evaluation.