Precautions for Weibo promotion

Source: Internet
Author: User

I. Promotion is the most important

Some time ago, the Weibo circle made an activity to make a wish. It was very popular and the wish was full. As a result, some netizens really wanted to come true. This added another booster to Weibo. It can be seen that it is essential to use Weibo for promotion and activities. In such activities, users can be given a little benefit or their psychological needs can be stimulated, when they all participate in the activity, you will find that the point you pay is actually very small.

Of course, we do not deny that not all activities can be held. The Event planners should take into account the time period, the number of people covered, and other factors. If they are well grasped, the activities can have good results.

II. Screen Flushing required

It is undeniable that it is very popular and easy to succeed in Weibo activities, but some details of the activities are easy to dislike, that is, the event planners will reply to each post, that is, as long as it is a reply, he will respond to a sentence, which will easily lead to screen flushing. Think about the fact that the user's panel has become yours. What else should I pay attention, you can only cancel your attention.

Whether it is an activity or a general speech, screen flushing can only receive negative effects. If it is an activity, the appropriate response can be representative replies, in this way, representative replies can be used to attract more users to activities, and updates can also be maintained. In addition, the voice of this third party can indeed make the activity angry.

If it is a general speech, no one is willing to see a joke here, unless you have a strong skill, can bring the user a smile, otherwise do not brush screen.

3. Are restrictions required?

I once saw a tech expert on Sina Weibo who made a query site with millions of traffic and hoped to communicate with you through Weibo. This was also recommended by many it experts.

Originally, the starting point was very good, and everyone hoped to learn about the experience of a technical cool man through his mental journey. As a result, the blogger came out with a comment about the number of fans. My God, it is still necessary to share your experience with others. I would like to ask whether you want to share it with others or if you want to share it with users? In the end, of course, this activity is gone.

Although I have never understood that adding conditions is good or bad for weibo marketing, from this point on, I do not recommend that users add too many restrictions during sharing, which is unreasonable, A single activity or Weibo relies on user support. If you make users uncomfortable, users will not pay attention to it. But for you, you will not only lose users, and your reputation. If any product leaves the user, it will not be far from failure.

4. Do you recommend others selflessly?

Whether the blogger is closed-closed or close-up, I think everyone will like to meet more friends on the Internet, but before getting it, we have to go through a process of making a contribution, this process is usually accompanied by the ridicule and incomprehension of a certain type of people, but we have made a good harvest at the end. Looking back, those who have never understood us seem to be standing in the same position, so will we be thankful for our "absurd" choice?

Whether it's high people in the same industry or other employees, we also need friends and communication. We have paid for it, and it will always attract their attention, even if it is one hundred times of persistence, in exchange for an affirmation, we are still worth doing so. We need to learn the experience of our peers and the experience of Weibo. This not only reflects our constant growth, but also our hearts and minds, are you not willing to make friends like this?

5. The official tone is still smiling

The word "human nature" has been spoken for many years, and some official voices have begun to bring some colors. Is this a good thing? At least it is not a bad thing. After all, we hope users can continue to support us. The consistent official tone is easy to get bored with users. On the contrary, if you want to communicate with users in a different tone and bring happiness and sunshine to users, I think users will continue to unite around you.

One thing uses two voices to express the effect received is often different. The official style is relatively rigid, and as long as you grasp the user's ears, you will go deep into your heart. I think, your expression is successful, and your product is successful.

6. Do you only focus on what you are interested in?

Of course not. We are easy to miss out on many highlights in our lives. It is very important to grasp the current situation. Once interesting things are discovered, we should pay attention to them. We can recommend them to users to pass on our happiness, let us turn a joy into two joys. Through our contact with different topics, we have a wealth of knowledge and it is easier to communicate with users and friends.

7. Are you only interested in publishing?

If we are doing promotion, we will be faced with different groups of people, from age to interests, from purchasing capabilities to regional distribution will be different. How should we deal with these different groups, in this way, we have returned to the topics that cater to user needs. We can publish interesting stories and pictures to make the audience feel different ways of communication, sometimes a small story or an interesting figure will attract more users than your preaching.

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