"SEO Series tutorial" SEO Concept-website keywords and long tail keywords

Hello everyone, today to talk to you about the SEO concept part of the website keywords and long tail keyword part.

First of all, website keywords:

Everyone's understanding of the key words are different, below I say I understand the key words: The site keyword is the target keyword, also known as the main keyword, is usually a product name or target customers may be used to search keywords.

Keyword Selection tips: You can not be sure of your site to choose what keywords, you may find your competitor's website, look at the other side of what keyword, or even directly copy the other side of the keyword.

Reason: The keywords of these sites can be ranked, the keywords of their site must be thoughtful and multi-consideration, so learn to imitate in the first semester is not a bad thing.

Suggestion: Novice first semester can use this method, future oneself familiar with again slowly find out own a set of method that chooses keyword.

Let's look at some of the main features of the target keyword:

1. Target keywords usually appear in the title of the website;

2. The target keyword is generally a word or phrase consisting of 2-4 words, in which the nouns are mostly;

3. Target keywords in the search engine daily have a certain amount of search;

4. The main content of the website revolves around the target keyword, commonly known as: Sandbox effect .

Moreover, we introduce the long tail keyword, this is I personally want to highlight, I think most of us are doing long tail word rankings, reason not to say, we all understand.

Long tail keyword definition: the site of non-target keywords, but also can bring traffic words, called long tail keywords.

Definition Source: Personal Understanding, we can also have their own understanding of long-tailed words, here only for reference use, welcome criticism correct!

Let me take a look at some of the features of long-tailed words:

1. The first is relatively long , generally consisting of 2-3 words or phrases;

2. Exist in the article title, Content, column pages, internal pages, etc.;

3. Search volume is small at first, and no target keyword is stable;

4. A large and medium-sized website has a lot of long tail words, the traffic is also very considerable.

Wordy two sentences:

1. When your homepage weight has been done, you can try to develop their own internal page weights;

2. When your website home page weight is not high, or even zero, do not blindly to optimize the ranking of the inside pages. Find the right method, try to optimize the ranking of long tail words, this process will be very long, because you lose in the starting line, your home page has no weight, do not want to be in a short period of time will be your internal pages to do very well, of course, except for special treatment methods.

A summary of the wordy two sentences:

Such a site is generally the kind of "moderate, half-dead" site, what is said: The site does not have the weight, the main keywords did not rank, the article content and a lot of updates every day, but is not included, or included very slow. In fact, Baidu temporarily did not give up you, should at least you are very industrious in the update article, although may not be pure original, but look at your efforts, Baidu will not be easy to drop the right or k a site, we Baidu good, Baidu can more care for us. This is also suitable for our optimization work.

Encounter this situation, want to do the homepage ranking basically is not possible, in a short time.

How to deal with the above situation:

1. Comb all the long tail words of your website, check the ranking of all the words, and select the quality of the comparison;

2. Around one or a few long tail words to do optimization;

3. Original article (recommended pure original) 3-5 articles per day, 1-3 post;

4. Friendship Link Exchange 1-2 each day, the proposed control in 30 or so, not more than 50, the late friend chain maintenance work to do well;

5. Accurate outside chain to do well, do not publish the chain of rubbish;

6. The most important point: daily insistence!

Said a lot, in fact, every day in the insistence do not have a few people, then why I still have to put forward, is because we are doing optimization, always do not forggestting.

Well, today is the point here, I hope you can learn more SEO optimization knowledge.

PS: I did not mention, welcome to add.

SEO Series Tutorial seo concept-website keywords and long tail keywords