Rui Barquan: What does mobile app bring to our lives?

Once we said that we live in an internet age, now if we want to accurately describe, we have entered the era of mobile internet. With the popularity of smartphones and various digital terminals, the mobile Internet has been integrated into our lives, and a wide variety of apps are subtly changing our way of life.

For consumers, app changes to our lives have become commonplace for us, the necessities of life, living and entertainment, everywhere. Procurement, consumers can be anywhere and anytime through a variety of shopping software to do, and how to dress with a myriad of apps to contribute to the coup, food maps, real estate recommendations, travel routes and other types of apps are filled with our daily life, can not be stripped.

With the increasing popularity of the mobile internet, most apps just bring us more convenience and support, but some apps have disruptive effects in some areas. In most people's smartphones today, there is a place for "". The disruptive role of contact is not to be underestimated. Perhaps a year ago, you can see countless people using text messages or phone calls to their friends and family greetings, but now look, has already replaced these become the main way of interpersonal communication.

E-commerce War is still in full swing, from the PC to the mobile side of the "enclosure war" is particularly evident. The mobile app is relatively free, real-time, and indirectly blocks several big-picture divisions, occupying the full market. The fragmented, finely differentiated personality of the mobile end makes it possible for more small businesses to survive.

In fact, the competition between merchants not only bring the flames of war, from another point of view, change is people's way of life, a future of the infinite possibilities of the efforts and expectations. This change is the direct result of the paradigm shift in the connected era. There are many examples of mobile apps that have affected the industry's inherent development, and this trend will continue in the current development, and will go deeper into our daily lives.