Second Job--app case study

NetEase Cloud Music App Analytics

First Part Research, Reviews

1, the app opens the interface is concise, one enters the app to be able to see the app to recommend the song list, then uses the time can learn the new song more

2, the top of the app is divided into three sections for music management, music recommendation (music recommendation plate is divided into music, video, radio three parts), Hot topic view, the entire layout of the design is able to simple and direct understanding of the use of the entire app

3, NetEase music player, can make comments, lyrics sharing, lyrics to share the production of the picture style is also more rich

NetEase Cloud BUG:

BUG1: Song sharing to Weibo or other platform, when playing will report interface errors, resulting in the song can not play

Bug2: Comment area, if you see some of the replies interested, can not directly jump to the original comment, only a search down, for comment on the interaction is not convenient

Part II: Choose a friend to interview, use the product, the evaluation of the product

People in the process of choosing to listen to songs sometimes do not know what to listen to the song, is generally the first choice to search their favorite singers, thus in the song list to add, so that sometimes listen to the range is too small, so miss a lot of good songs.

Around the use of NetEase cloud friends, in addition to the recent NetEase cloud because of the song copyright issues, the next shelf a lot of songs this problem, friends think NetEase Cloud every day recommended song list, the latest music and so on, to solve their own many times do not know what songs to listen to the trouble, at the same time, NetEase cloud Platform lyrics translation can be uploaded The translation of the lyrics will be very accurate and interesting.

At the same time, NetEase cloud can share the other people's songs, can be shared by others to listen to songs, and do not need users to a first one of the search song list.

Part III: Analysis

1, Basic functions: Enter the app, search for the songs you want to listen to, direct play or add to the playlist to play, and listen to songs, timed stop play, driving mode and other functions

Friend features: Can be based on the platform used in the login time to filter, in my friends through the people who know, can easily get friends to listen to songs

Members: Some songs can be charged to listen, the quality of the song members can play higher quality songs

2, similar app comparison: NetEase Cloud in user experience compared to other apps more comfortable, interface planning, plate more clean and clear. The interaction between users is richer. NetEase Cloud in the music recommendation of the plate to do a very unique, but the interface of the management of the song, do Simple Overdo, the basic can not see what characteristics of the place.

Part IV: Recommendations and Planning

1, if you are the project manager, how to improve to win in the competition

now listening to the music platform more and more, in the purchase of music copyright at the same time, The experience of the app user is also important to get the user's favorite.

2. What products are present on the market

Baidu Music, Samsung Music, QQ Music, etc.

3, what kind of function do you want to design

for music player comments, the ability to have a keyword blocking this method, for users in the comment area comments can have a better experience.

4, why do you want to do this function, not other features

Many people will comment under the song, of course, there will be good and bad, everyone in the review can accept bad comments, but some comments will make people look uncomfortable, but the comment as the object of the report has not reached the extent that can be reported, if there is a keyword block, It's more enjoyable when you watch comments in the comment area.

5, if your team has 5 people, 4 months of time, you as the project manager, how should allocate

Two development, two artists, one Test

Second Job--app case study