SEO knowledge Popularization: New and old website SEO optimization process

Website optimization How to start, this has been a problem for many new people, Tianjin SEO new85 on the site to say that the process of optimization.

Usually start into two types of Web sites, one is the new station, the other is the old station.

new station optimization process:

The first step, a new station after finished first to detect the site directory structure and dead links, we can use Xenu software for testing, the specific use of the method please refer to the "SEO software Xenu dead link detection Tool."

The second step, after testing to find out the dead link is due to the cause of the program or do the site when the individual writing error caused, if it is due to the reason of the program can not delete dead link, using robots.txt shielding, specific robots.txt finish, please refer to "Robots How to write"

The third step, check the directory structure of the site, whether there is too deep level, this is not conducive to the search engine included, the column should not be differentiated too thin, especially some shopping malls and enterprise products, such as shopping malls and women's clothing under the dress, women's clothing, female skirts, red women, blue women, etc., such as the use of such subdivision, Please put all the pages in a special prdouts directory.

Fourth step, check whether 301 is valid, pagination or the same title page weight page is defined, the definition of the use of canonical tags will not be used, please refer to the "canonical label how to use?"

Fifth step, check 404 page is valid, 404 page procedure if not please refer to "404 page How do?"

Check in the station is complete, only after the new station can continue the following steps.

Sixth step, the new station submitted to the major classification of the site directory and record add time, whether passed. Under normal circumstances, the classification of the site will be required to add links, the new station does not matter the weight, casually added, through the removal.

Seventh step, go to the second forum weak text, such as A5 forum seconds, the weight of high, soft text interspersed their own website, clear text or anchor texts can be.

The eighth step, to the Friendship link platform to Exchange Love link information, can also find friends to exchange links, the new station is more difficult to change, but with sincerity can be changed to.

678 steps to adhere to every day, adhere to a week, if your site has not been indexed by search engines, then, you can try to submit their own site to the major search engines, that some people will ask, why not submit to the search engine at the beginning? This requires a lot of explanation, The reason we do not submit is because we want to make the search engine natural discovery, not in the future when doing optimization is judged to be too much optimization.

The Nineth step, the formulation optimization strategy and the localization, maintains the daily update article, must not go everywhere to collect or false original. If there is no content can be issued, can extend the frequency of release, but must be cyclical.

The tenth step, testing the daily collection and statistical information, targeted adjustment optimization strategy.

　 The above is a new station optimization process, then the old station optimization process is what?

Old station and the new station is different, you may receive when Hou This station has been a long time, this time, the first to do the station test, and the same as the new station, the first five steps is not new and old station. Old station also to detect, you received the station whether has been down right or by K situation. If yes, please diagnose what causes the limited resolution of this problem. But it must be done in the station test.

Then refer to the new station Nineth and tenth steps can be maintained outside the chain and the station in the active degree, the frequency of the update.

The above is the website optimization process. There are many links inside the article, such as inconvenient to see the source of the sources of Tianjin SEO http://www.new85.com/webseo/159.html