Seoer must pay attention to protect and make use of your website's brand words.

Source: Internet
Author: User

A website to protect their own brand words is very important, first to explain what you call the site's brand words. Brand words can also be so understood called your site's brand name, the beginning of the last two years, the search engine to enhance the protection of commodity brands, such a "key words" often only the brand's official website and foreign brands at the highest level of domestic authorized agent to have a better ranking in search engines, This policy led to more sites can not be optimized through the site and even the Site keyword bidding rankings to get a better ranking, in fact, this policy can be understood, is the country's respect for intellectual property rights in the best embodiment of the Internet. You think if we can through other means will be "Baidu", "Alibaba", "Google" These familiar brand words to achieve the top few keywords, it is not confusing, users do not know who is really "Baidu", who is "cottage Baidu".

Today is to want to chat with you if the protection of their website brand words, we have heard the most classic case should be the wheat bag to intercept the flow of Taobao. Taobao one day in Baidu's search volume is five hundred thousand or six hundred thousand, so the key words of gold to the wheat bag to cut. Of course Taobao rich and deep can screen Baidu, not to be intercepted by someone else to intercept this flow. But our medium and small stationmaster generally does not have this to be emboldened. So I'm here to put forward that we want to protect the site's brand words are not intercepted by others, on the other hand, for our own publicity.

Their brand keywords are not intercepted by others because there is a feeling that someone else has infringed the same, there is a point is that others use our brand words to do negative news, it is quite unfavorable to us, so we have to protect their own website brand words. How is that to protect it? is to search our website brand words appear all of our information, dare not say others do not come up, at least to intercept our flow of people to form a strong threshold.

How do you do it? Here I would like to share my practice, the first is to start an encyclopedia entry. The second is micro-blog, according to the author observation as if Tencent's weight is the highest in Baidu, using their own brand name to do Weibo. As long as Baidu included after the keyword ranking as good. The third is the Baidu Post bar, you use your brand words to build a Baidu paste, and then you apply in it as the Lord, so you indirectly control this paste. The fourth is Baidu know, we know that the weight of Baidu is also very high. Five, you can also get a video of your business and so on, the use of video for their own site to occupy a brand name is also quite good rankings.

Of course, for our brand word is not only protection so simple, more importantly, we should use our brand words to do positive information. Because you know the search engine is now playing the purpose of shopping decisions, if other people search your site's brand words found that there are negative news, they will not do business with you. If you search the search engine for positive news, then naturally can promote sales, in fact, as the previous protection of the brand word is the same, but with a positive message to others. For example, when we do Wikipedia to find ways to implant some positive information, in doing Baidu know when also inserted some positive information, etc., the idea is this.

Personal feeling in our country will certainly be the protection of intellectual property to make continuous efforts, but before we have not been aware of it, but now everyone's awareness of intellectual property rights are constantly improving. In fact, a website brand words can also be said to be a kind of intellectual property, so we have to protect their own site brand words Ah, of course, is said to use their own website brand words. article content by Dongguan seohttp://www.tzwoo.org/938.html original feeds, A5 starting, welcome everyone in this respect for exchanges and discussions, thank you for your support.



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