Seven classic stories in target management)

Original article: Seven classic stories in target management

First Story: Alice's story

"Tell me which way should I take ?"

"Where do you want to go ?" Said the cat.

"It doesn't matter where you go ." Said Alice.

"It doesn't matter which path you take ." Said the cat.

-- From Alice's wonderland by Lewis Carol

Comments:In this story, people must have clear goals. When a person does not have a clear goal, they do not know how to do it, and others cannot help you! Tiancu needs to help itself first. When you do not have a clear target direction, what others say is better than what others think and cannot be converted into their effective actions.

The second story: The story of swimming

On the morning of October July 4, 1952, the California coast was full of fog. A 43-year-old woman is preparing to swim from the Pacific Ocean to the California coast, 21 miles west of the coast. Her name is freelence chandwick.

That morning, the fog was so big that the sea had frozen her body and she could hardly see the ship that escorted him. Over an hour and an hour, thousands of people watched it on TV. Several times, the shark approached her and was scared away.

15 hours later, she was tired and frozen. She knew she could not swim any more, so she was asked to pull her onto the ship. Her mother and coach are on another ship. They told her that the coast was very close and told her not to give up. But she looked at the California coast, and she could not see anything except the dense fog ......

They pulled her onto the ship, just half a mile from the California coast! Later, she said that it was not fatigue or cold, but because she could not see the target in the thick fog. Miss chadewick has never insisted on this one in her life.

Comments:This story tells us what the goal is to see. Only when the goal is sufficient can we become an effective goal, which can form motivation and help people get what they want.

Managers often make a mistake when setting goals with their subordinates, that is, the higher the goal, the better, and the higher the goal, even if the number of employees reaches 80%, they can exceed their expectations. In fact, there is a problem with this idea. Managers who hold this idea rely too much on the goal and think that as long as the goal is set, employees will achieve it.

In practice, setting goals is one thing, and accomplishing goals is another thing. Setting goals clearly defines what to do and how to accomplish them. Instead of putting pressure on employees with a high goal, it is better to set a proper goal, help employees develop an action plan, discuss obstacles together, and eliminate obstacles to help them build motivation.

In addition, the goal is not the only incentive means. Only when the goal matches the incentive mechanism can a more effective dynamic mechanism be formed. Therefore, in addition to focusing on goals, managers should also pay attention to incentive measures.

Finally, an appropriate goal is that employees can jump to a desired target. After a worker works hard, the target will be attractive to the employee. Otherwise, the employee would rather not do it, I am not willing to spend a lot of effort to complete it!

The third story: The story of Shi Jiang

A person went through a construction site and asked what the stone maskers were doing? The three stone masters have three different answers:

The first Shi replied, "I am cooking for my family ."

The second Shi replied: "I am doing the best shi Jiang job in the country ."

The third Shi replied, "I am building a cathedral ."

Comments:The answers from the three Masons are marked with three different goals. The first Masons said they were made to support their families. This was a short-term goal-oriented person who only considered their physiological needs, there is no great ambition; the second Shi said that he was the best craftsman in the country to become the best craftsman. This was a functional-oriented person. He only considered his job when doing his job, only consider what kind of person you want to be, and seldom consider the requirements of the Organization. The answer from the third Shi Jiang tells the true meaning of the goal, which is a person oriented to business thinking, when thinking about the goal, these people will associate their work with the goal of the Organization and view their development from the perspective of the value of the Organization so that employees can achieve greater development.

Drucker said that the third stone craftsman is a manager. Because he affects the organizational performance with his work, he saw the relationship between his work and building the building, this kind of human idea is very valuable!

This is the theory of Goal consistency in Zhongsong Yilang. The more consistent a person's goal is with the goal of an organization, the more he or she can exert his or her potential and the more he or she develops!

Fourth story: insurance salesman's story

A classmate raised his hand and asked the teacher, "My goal is to earn 1 million yuan in a year! How should I plan my goals ?"

The teacher asked him, "Do you believe you can achieve this ?" He said, "I believe it !" The teacher asked, "you don't know which industry you want to use ?" "I am in the insurance industry now," he said ." The teacher then asked him, "Do you think the insurance industry can help you reach this goal ?" "As long as I work hard, I will be able to achieve it," he said ."

"Let's take a look at how much effort you need to make for your goals. Based on our commission ratio, 1 million Commission is about to achieve 3 million performance. One year: 3 million achievements. One month: 0.25 million RMB. RMB 8300 per day ." The teacher said. "Every day: 8300 yuan in performance. How many customers do they need to visit ?"

The teacher then asked him, "there are about 50 people .", "So 50 people a day and 1500 people a month. What about a year? You need to visit 18000 customers ."

Then the teacher asked him, "Do you have 18000 Class A customers now ?" He said no. "If you don't have one, you have to go to a strange visit. How long will it take for you to talk to each other on average ?" "At least 20 minutes," he said ." To be honest, "Everyone needs to talk for 20 minutes and 50 people a day. That is to say, it is not a long journey to spend more than 16 hours talking with customers every day. Can you do this ?" He said, "No. Teacher, I understand. This goal is not just created out of thin air, but depends on a plan that can be achieved ."

Comments:Goals are not stored in isolation, but are complementary to the plan. The effectiveness of the plan affects the achievement of the goal. Therefore, when implementing the goal, you must think clearly about your own action plan and how to achieve the goal more effectively. This is a problem that everyone wants to be clear about. Otherwise, the higher the goal, the worse the result!

Fifth story: The story of marathon mobilization

Yamada Beni is a famous Japanese marathon mobilization. He won the world championship twice in 1984 and 1987 International Marathon. When the reporter asked him why he had achieved such an astonishing result, Yamada answered: "defeat your opponent with wisdom !"

As we all know, Marathon competitions primarily compete with athletes in terms of physical strength and endurance, with explosive power, speed, and skill at the second place. As a result, many people think that Yamada's answer is confused.

10 years later, this mystery was uncovered. Yamada wrote in his autobiography: "Before each competition, I have to take a taxi to carefully view the route of the competition and draw a striking logo along the way, for example, the first sign is a bank, the second sign is a strange big tree, and the third sign is a tall building ...... This is the end of the competition. After the competition started, I rushed to the first target at a hundred meters speed. After arriving at the first goal, I rushed to the second goal at the same speed. The 40-kilometer competition was broken down into several small targets, making it much easier to run. At first, I set my goal on the flag of the finish line. As a result, I was exhausted when I ran over a dozen kilometers, because I was scared by the distant road above ."

Comments: Goals need to be broken down. A person must have a final goal when setting goals, such as becoming a world champion and having a clear performance goal, such as how much performance can be improved in a certain period of time.

The final goal is ambitious, leading the goal, and the performance goal is a specific goal with a clear measurement standard. For example, you can increase your running performance by 1 second in four months, this is the goal decomposition, and the performance goal can be further decomposed, such as increasing by 0.03 seconds in the first one.

When the goal is clearly broken down, the incentive effect of the goal is displayed. When we achieve a goal, we get a positive incentive in a timely manner, this has a huge role in cultivating confidence in our challenge goals!

The sixth story: The story of a monkey in xingdao

Xingdao, located in the southern region of Japan, is the hometown of anchor monkeys. Japanese scientists have been studying the anchor monkeys in xingdao for half a century. The most famous discovery during the study is that monkeys also clean sweet potatoes. Scientists regard this behavior as a cultural phenomenon presented by non-human populations.

In 1952, a professor from Kyoto University of Japan took several students to observe and study the monkeys. During the study, they planted some sweet potatoes in the sand, these sweet potatoes were left when they left. Later, the monkey found the sweet potato and began to eat it as food. Because it is grown in the sand, the sweet potato often sticks some sand, compared to the teeth. Later, a clever monkey found that he had put the sweet potato in the water and washed it before eating it, so he was happy to tell the monkey around him, the monkeys also began to wash them with sweet potatoes. Later, the monkeys told the other monkeys about the secret and even told the monkeys on other islands. So one day, a shocking scene emerged. In the moonlight, more than 100 monkeys lined up to wash sweet potatoes in the water, which is like a new era.

Comments:This story illustrates the truth that when a person does the right thing in a small scope, his behavior can affect the people around him, and this influence can produce an aggregation effect. In target management, leaders take the lead in talking about goals, setting goals, and review goals are doing the right thing. Such behaviors of leaders can affect managers and employees, this allows you to gradually develop a target management behavior and ultimately form self-control!

Target Management is difficult to implement without the support and promotion of senior leaders and the exemplary role of senior leaders. Because of its ideology and organizational behavior, leaders must take the lead!

Story 7: Wu qiunge

Wu Qi is a famous politician in the early Warring States Period. He is an excellent military strategist, Commander, military thinker, and military reform. Later Generations refer to him and his grandson as "Sun Wu" and write them as "Wu Zi". "Wu Zi" and "Sun Tzu" are also collectively referred to as "Sun Wu Bing Fa", which plays an important role in ancient Chinese military classics.
Wu Qi is a military and political ghost. Wu Qi has never been defeated in his life. He can be said to be an undefeated military God and put forward a political reform plan, in this case, Wei and Chu became the overlord of the Warring States Period at that time. Wu started to fight with Yan Ming, and he was willing to share the joys and sorrows with ordinary soldiers on his way out, winning the favor of the soldiers, that makes it easy for a soldier to die. Wu Qiang's military reform abandoned the disadvantages of not actively fighting military soldiers at that time, so that the military of the country in charge is stronger than that of other countries. Therefore, Wu Qiang can resist the invasion of a powerful country and occupy the territory of a small country.

Comments:In this story, leaders need to put down the shelf in target management, treat every member of the department or team equally, and provide services such as consultants, coaches, and nannies, this will create amazing overall team performance.

Steven Covey, author of "Seven Habits of high-performance people", once mentioned the concept of a servant-style leadership. This is also true: A servant-style lead will ask employees five questions: 1. How is the work going? 2. What are you learning? 3. What is your goal? 4. What can I do for you? 5. How do I do as a helper?

the seven stories explain the objective management theory well. First, a person must have a clear and clear objective. Second, the objective should be realistic, visible, and tangible. Third, goals are not isolated. A person's goals must be associated with the Organization. Fourth, goals and plans are inseparable. Fifth, goals should be decomposed and implemented. Sixth, leaders should take the lead in target management. 7. Leaders should pay attention to the implementation of goals and provide support to employees!