Share The key to Web 2.0 Web site success

Web

Internal Cause class
First, whether the website can meet the needs of more users.

Much of this is not an absolute quantity, depending on the situation. If Flickr satisfies the need for people to share and store images, the crowd is very large. and Linkist to meet the needs of people to build networks, there is also a large population needs. But you have to say an absolute quantity, it is not good to estimate. In short, the site to be able to meet more users of a certain (or several) needs. And the kind of service that is only for small circles, and the basic requirements of Web 2.0, there are some gaps, not covered here.

Second, the site's ease of use, the user experience is good enough.

A website for the masses, it is necessary to consider the ease of use. If your operating procedures, functions, etc. are designed too complex, it will scare off users. A good user experience is an important prerequisite for users to continue using your service and are willing to contribute information and resources to you. Therefore, for the website operator, the construction person, this is a question which needs to consider fully. Moreover, this will also lead to the emergence of a new career as a UI designer.

The user experience is primarily concerned with these aspects:

Brand connotation image. (such as Google)
is easy to operate. (e.g. del.icio.us)
function is sufficient. (such as Flickr)
The interface is beautiful. (such as Digg, last.fm)
Speed and stability. (such as watercress)
Iii. quality and quantity of available resources.

Only when there is enough resources to be good enough, more users will be willing to join, so the Web 2.0 site initially content construction is very critical, but also to overcome opponents, get rid of pursuers and imitators of the important basis.

Four, the website itself has sufficient, the continuous attraction.

Only when the website has sufficient and continuous appeal, its operation and development is stable and growth. In fact, it is not a big problem to meet the above three elements.

External cause class

One, the number of users is enough.

More users, indicating that more people are concerned about the site, indicating that the site has a greater potential to explain the impact of the number of these registered users are the most important raw resources of the site. However, we should also note that the number of registered users on the Web 2.0 Web site construction and development, is not the most critical external cause. Active, can continuously contribute resources and information of registered users is. As for how to make this part of the people to spare no effort to contribute, it is the site operators need to consider one of the problems.

Second, the user is willing to contribute resources for the website.

The user creates the resources, is the Web2.0 key characteristic. These resources are the most important things on the website. They can be in many forms: pictures, audio, video, articles, even relationships. Any good web 2.0 is able to fully mobilize the user's active, and constantly contribute to their information and resources, this is a Web 2.0 site success of the key factors, or even the most important.

Three points are important to allow users to contribute resources and information to the site free of charge:

To the user itself has any meaning, the benefit.
The user experience is good enough. (if easy to operate)
Whether the website will be induced.
If the Web 2.0 Web site does not make good use of users to create information and resources, then it will only wait to die. Do not blame the reality is cruel, the fact is this.

Additional information: Why do users voluntarily contribute content to a website?

Expect to be watched by friends who are near
Expect to be watched by more power people
Digging a hole in your secret online will make you feel better (how many people think it works?) )
Show off what you own or know, or share (most people do)
Academic communication (few people do)
Earn money through Google AdSense (very few people do that)
SEO (really effective, but only a very few people do)
(via livid.cn)
Third, the site's visibility is high enough

There are more people who know about your site and the services it provides, so the chances of choosing your site are greatly improved when the target user needs the kind of service that your site offers. Thus, so that the size of the site, strength, potential, have been a little bit enhanced.

To get more people to know your site, it's mainly about advertising and Word-of-mouth:

Advertising: For example, Taobao and ebay ebay, both sides of the advertising campaign, the purpose is to let more people know about them. And when these people have the need to buy and sell goods, it is natural to rush to them.
Public Praise:

Media Hype (online media, portal propaganda, traditional television, radio, paper media, etc.).
User promotion (such as the famous viral marketing, Blogger's introduction, User introduction friend, etc.).