Simple analysis of several ways of optimizing articles purely for SEO

First of all, please understand the meaning of the title of this article, here to talk about simply in order to optimize the article for SEO situation. Second, the method introduced in this paper can not be applied mechanically to the actual article optimization work. Third, excessive in order to optimize the site SEO deliberately optimized article may cause counterproductive effect.

This article is mainly to introduce several ways to optimize the article, at the same time to the same as the author of the rookie Seoer the idea of optimizing the article.

　　

1. Keyword density.

Keyword density is the percentage of the number of times a keyword appears throughout the article, which is well understood. In the early days, the search engine thought the keyword in the article appears the word frequency is higher, this article page and this keyword correlation is bigger. The article page will also get a better ranking in the search results rankings returned when searching for the keyword. Such ranking algorithm is quickly used by many webmaster, in an article in a large number of unrelated keywords, thus "cheat" the keyword ranking. So, keyword piling up the Black Hat SEO optimization technique is born, this is a digression.

In short, the concept of the early "word frequency" does not take into account the length of the article, and now the concept of "density" to consider the length of the article after the concept of frequency.

At present, it is widely accepted that the keyword density is controlled in 2%~8%, and the author does not deny its correctness. But according to the author observes the low Density 1%~2% article page obtains by the front rank is also not not. So generally speaking, the short pages of the article page keywords appear two or three times on the line. Longer pages of the article page key words appear 5~8 time is enough, must not excessively stack keywords. As long as normal writing, the article will naturally appear in the key words OK.

2. The article appears at the tip of the keyword.

The beginning of the article is the search engine spiders first read the content, so this part of the relative weight slightly higher. In the text of the first 50 to 100 words appear in the keyword, especially with the keyword as the beginning, so can effectively optimize the relevance of the article. But usually, even if the word is deliberately at the beginning of the keyword will be the principle of natural appearance.

In addition, probably because most of the traditional articles will be at the end of the whole article to summarize the reason, the end of the article is also recognized as a target keyword to improve the relevance of the article method.

3. Keyword form transformation.

Optimize the article when the keyword is not all keywords must be the form of the target keyword, usually in order to make the statement more fluent and use other keyword form. When writing articles can be appropriate to incorporate the changes in the form of keywords is also a way to optimize the article keyword. The usual forms of keyword change include synonyms, synonyms, words that have different sayings about the same thing, and so on.

In addition, the same keyword different languages of the embodiment of the form will be search engine identification, there is no reliable basis. But in pinyin form, Baidu appears to be able to identify the key words.

4. Keywords Split.

This method is suitable for the keyword group, also can be regarded as the key word situation transformation.

Take the keyword of this article "optimization article", in addition to the appearance of this form, can also be split into "optimize an article" form appears.

Of course, the keyword in the form of split up or to be as far as possible to ensure that the resolution of the proximity of the keyword, as far as possible to split the word between the middle interval of the number of words reduced.

5. The key words may disassemble and disassemble.

This is more difficult to explain, usually encountered in the situation is not too much.

Or to "optimize the article" For example, keywords can appear in this form: "Write an article to optimize a keyword."

Finally summed up, in fact, when writing articles, as long as clear central idea, the key words naturally appear that is inevitable. And the idea and structure of more specific articles, usually at the beginning of the article, the end of the article summed up, the keyword will naturally appear in the first part of the article. And if not deliberately for a keyword, in the article appeared in different forms of keywords is also very normal.

So, although this article is introduced several optimization article keyword method, but in the actual operation still must follow the natural, not deliberate purpose.

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