Single page sales website SEO optimization skills to share

Recently, CCTV has exposed a lot of luxury official website suspicion of fraud, these sites through the release of a large number of ads to lure consumers to buy, but these sites have a common feature, that is the level of SEO optimization is very low, the natural ranking can hardly find, this to the formal official website beyond these fake official website has brought opportunities, SEO optimization will be able to highlight the characteristics of the brand, if the official website through its own SEO optimization, to enhance the natural ranking of the site, it will be able to help consumers identify false official website ads, because through the search to know the brand characteristics of the official website, to ensure that consumers will not be deceived!

So how to make their own sales official website of the natural ranking to promote it? Because the current independent product sales website Most of the use of a single page of the construction station mode, so in the site optimization, and those large portal site has a significant difference, at least in the site content construction, it saved a lot of manpower and resources, and the site's structure is also easier to optimize, Below we focus on sharing a single page sales website content optimization and external chain optimization, hope to be able to help those authentic official website!

One: The picture cannot abuse, increases the content text range

A lot of single page sales official website Almost all use the form of the whole station picture, very similar to Taobao shop, but the site of this whole station picture, although it looks exquisite, but it is very unfavorable to the optimization of the site, the author through the picture and text content mixed method to enhance the content of the site crawl rate, at the same time the use of the picture is very cautious, Just in the necessary place, provide clear picture content, and set the picture of the Alt attribute, help Baidu to collect!

Second: The content of the key words to choose carefully, through the long tail to drive the core keywords

One-page Sales official website, generally have a core keyword, if you sell a watch, that is the brand name of the watch is a keyword, but this is very easy to create a serious problem, that is, a lot of sales of the official website of the keywords are consistent, so it is not conducive to their own fore, so we have to adapt to these core , through the core keywords to derive some long tail keywords, so that the long tail keyword optimization to Baidu's home page, and a lot of long tail word optimization success, the corresponding core keywords will also rise, also can be promoted to the homepage of the website!

Third: Chain construction to enhance the quality of links, diversification is the right direction

For the sales official website, outside the chain of construction is particularly important, because the content can expand the space is relatively limited, improve the site optimization is the main driving force is from the site's outside the chain of construction, the chain of the way, on the one hand, and a variety of long tail keyword anchor text to enhance the long tail word optimization effect, Constantly improve the weight and rank of these long tail words! But to do this, we must ensure the quality of the site outside the chain, so what kind of quality can count as high?

This on the one hand to ensure that the source of the chain and the official website core keywords have relevance, on the other hand, to the site than the weight of their own site, and their own site related to the column left their own site links, or long tail anchor text, or a direct hyperlink, in short, the construction of the outside chain, to eclectic! Pluralism is the current mainstream! Many of the following sales official website, through the way of soft text outside the chain, greatly enhance the sales of the official website optimization effect, A5 of soft outside the chain has been in the Webmaster Circle has been widely concerned, because this can directly enhance the site's optimization effect!

Sales-type official website of the construction is very simple, the same need to optimize the aspect of the corresponding is also a lot simpler, which is the optimization of the chain is the most important, to get rid of the chain optimization, basically finished their own site rankings! This article by the Www.gaobo8888.com game controller in A5 Webmaster Network starting, reproduced please indicate the source of information, thank you!