Small entrepreneurs will have a feeling when they are involved in big fortune

Source: Internet
Author: User
Small entrepreneurs will have a feeling when they are involved in big fortune

Is it appropriate to call yourself a small entrepreneur?
I have not really stepped out of school yet. I have been working in a network company for a while and now I am resigning to work. When a young unemployed person first enters the "Rivers and Lakes", "small" is affirmative.
As for entrepreneurship, there is such an impulse and plan, but there is no such thing as an eight character. It's hard to classify it as an entrepreneur.

The so-called "God of Wealth" is biased. In fact, it was hosted by the Internet lab yesterday (with several other websites co-sponsored) and the 365 Internet angel investment conference hosted by juwang.com ". The Conference aims to provide a platform for Chinese angel investors and outstanding entrepreneurial projects by studying the angel investment model with Chinese characteristics. My interests and attention are focused on the investors. From time to time, there are various "God of Wealth" flashing, such as "IDG", "Sequoia Capital", and "dinghui Investment, therefore, it is certainly no big mistake to call it the "God of Wealth.

The first time I attended such a meeting, I was excited and excited. In a rush to prepare carefully, we naturally hope to be lucky enough to get the favor and patronage of a "God of Wealth.

I did not get involved in the whole meeting, but only managed to grasp the key half-day afternoon. During the conference, I saw a crowded crowd, but only heard the noise, a lively, compact, and slightly messy scene. My agenda after the opening ceremony is the dialogue between entrepreneurs and investors and the project PPT demonstration. Although it was only two or three hours, the gains were far greater than expected. Please do not misunderstand which kind of "God of Wealth" is my real chance to speak! However, I not only shared others' ideas, experiences and related knowledge, but also learned the true meaning and truth of entrepreneurship, financing, and even success from two plots and interviews with someone.

During the project PPT demonstration, the first senior engineer was obviously a "veteran". When he saw that people were not very focused at the beginning, many people turned around investors and said, please come over. I have already participated in this meeting many times. Don't think you can get the investment at once. This call really worked, and everyone's attention was quickly concentrated. He will be telling the truth, and at that time I made such a decision. In addition, during the demonstration, the representatives of the investors seemed to be busy handling the project plan and other matters, and did not care much about the project demonstration. This plot also strengthened their judgment.

I was deeply impressed by one of my words in the interview with the guest. The preparation before financing is more important than the skills in financing negotiation. Wu shichun, founder of the domestic life search engine coxin, aggregates people's daily life information through the search engine to provide personalized services for users, in particular, the train ticket information service on holidays has gained popularity. After such an entity and potential preparation, he quickly got a huge investment of 10 million yuan from a famous overseas investment institution.

Then I began to feel confused and confused. To be honest, in history, the Confucian Ideology of "Righteousness and Profit" is still widely embodied in the current school education. That is, in the aspect of ideological education, most of them are about "righteousness ", I seldom talk about "profit-driven", although the school itself has many "profit-driven" performances. The core idea of "righteousness" is social responsibility. The essence of "profit" is to earn money legally. The initial goal and motivation of new entrepreneurs are often "serving the motherland", "revitalizing the economy", and "serving the society" until the substantive stage of entrepreneurship, I pay attention to "raising money" and "earning money", but I still only know the importance of money, and I am not a part of the relationship and truth. The above several practical images have prompted you to gradually clear your mind's thoughts on this issue.

As early as 200 years ago, Adam Smith, the founder of Market Economy Theory, pointed out: "Everyone is constantly trying to find the most useful use for the capital he can control. Although he does not consider social interests, his research on his own interests will naturally or will inevitably guide him to adapt to the most beneficial purposes of society ." Investors are successful entrepreneurs who follow the rule of market economy to maximize profits when doing an industry, while pursuing capital operation. Therefore, they are very careful and meticulous when selecting investment targets. The general situation is that "no rabbit will not play the e ". The most important thing for entrepreneurs to achieve a smooth investment is to take the "free of child" that can be seen by investors.

The spirit of the above principles is not only required for financing, but also for business management after the start of the business, so we cannot bring the "books" to the business. The fundamental goal of an enterprise is to "legally earn as many profits as possible to maximize the enterprise's interests". This fundamental goal is like the "constitution" of an enterprise, and is the foundation for the survival and development of an enterprise. This is because when we take profit maximization as the goal, profit as the internal motivation and competition as the external pressure, so that enterprises have spontaneous enthusiasm and endless motivation. The key is that profits can be calculated, and enterprises can make decisions based on cost-benefit accounting. However, when we take social interests as the goal, it is difficult to quantify because of its relatively "empty" nature. In fact, it is difficult to become an effective motive force. Therefore, all specific goals and actions after running an enterprise should be carried out around this goal. Any behavior that deviates from the fundamental goal will cause damage to the enterprise and should be put to an end. For example, the technical personnel engaged in software development like ours should clarify that the ultimate goal of improving software quality is to obtain as much profit as possible, rather than to pursue perfect quality. If some quality attributes do not produce significant economic benefits, you can ignore them and focus on the quality factors that contribute the most to the economic benefits.

Of course, this does not mean that enterprises do not need to consider social interests, but that they cannot take social interests as the goal and motivation of enterprises, because regardless of the country or abroad, there are endless examples of enterprises that deviate from the final loss of the target with the goal of maximizing profits. Imagine what is the purpose of a great ideal without being backed by a successful enterprise? Buffett, Bill. gates and Soros are profit-seeking entrepreneurs. Although they do not talk about any ideals, they donate over billion dollars to society, however, we have heard that entrepreneurs who focus on social welfare rather than profit have the strength to support them.

Pull your thoughts back to the scene. This form of Angel Investment Conference indeed provides a good platform for investors to connect with entrepreneurial projects. However, most of these "Connections" are only preliminary contacts or contacts, this leads to a long journey to "successful connection. To shorten the process, entrepreneurs must consider how to get the money and how to return it to others in the future when preparing for financing. Only after you think about or prepare the next step can you implement the previous step. This is my conclusion after my participation in this conference, and we should try our best to work in this direction!

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