Some ideas about the function design of the marketing web-site

Source: Internet
Author: User

1) Whole station Help system

Put it first, because the user experience has been placed in the first place, to allow customers at any time to have help to check, any time know the operation, and then stupid people will operate. Only have a good user experience, only to be the same, only the Word-of-mouth marketing. Only the user placed in the first site, is a successful network marketing site.

2) online customer service System


Online Customer system is an effective tool to improve customer conversion rate, when users browse your Web site in time and the company's customer service staff to communicate, the user experience greatly increased, customer conversion rate also improved. Without this function I am afraid to lose a lot of customers.


3) Website Access statistics

For a Web site marketing, if there is no statistical function, I am afraid that is not a network marketing site, because there is no such statistical data, there is no way to know the user's antecedents, can not understand the advertising effect. Fortunately, many Third-party software provide this function, such as: Cnzz,yahoo Tongji,google analysis and so on.


4) Online Order system

For a network marketing site, there is no online order, I am afraid to allow customers to discount the conversion rate, users in the browser finished your page information, if there is a purchase intention, the most convenient is to click the mouse, I hope you can see his information, and the first time to deal with his orders. Without this system, users can only call to solve, many users are too troublesome to give up ordering your products. Of course, there is no online order, so a message book, information form, or a forum may also play a role, although not as direct as online orders. The Network Opportunity Station () considers it important to have a forum in which users and businesses can interact.

5) Article Management system

Article system used to publish enterprise information, industry information, product information and so on, which undoubtedly greatly improve the content of the corporate web site. More able to glue the user's reading, the search engine is also a best way to optimize.

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