Talking about how to optimize the website keyword by stationmaster

Mention site keyword optimization, just like a website "eyes" and "face", is this site initially presented in front of the customer's basic image, as the SEO webmaster, received the most task is to do keyword ranking optimization, so that the keyword-related issues are also mentioned most of a problem. So, how to do the website keyword optimization? In fact, it is simply a matter of experience plus skill. Want to grow up as a good webmaster, experience others are unable to give you, but the skills can be passed, I hope today's article can help everyone, this is the original intention of the author.

First, pick the target. Good site keyword optimization is the first step is also the most important step, of course, is to select keywords and ultimately determine the key words. Of course, webmaster start to do the site when you have to consider a good site keyword, not only the topic of the site needs to determine good keywords, at the same time long tail keyword to choose Well, in the choice of keywords before the appropriate analysis of keywords in the search Engine competition intensity and index, the competition is too strong keyword don't pick, Can choose the relevant long tail keyword to do rank. Keyword OK, if you are using the WordPress program, in the background directly add the site title is completed. As for the website subtitle, is actually to the main keyword auxiliary, the corresponding determination is good. This completes the first step of the website keyword.

Second, keyword navigation. That is, to set the navigation of keywords in the website. Keyword selection is good, it is necessary to start keyword optimization. The point to consider is that in the site to pay attention to the density of keywords, the main keyword density control between 2% to 8% more appropriate. In the site to set the keyword navigation, that is, in the site to add to the keyword guidelines, and key words related articles can be placed under this directory, the first convenient for users to view the content of the site, but also to help spiders get. Webmaster in writing articles when you can add keyword tags in the article, the fact that the label can also be crawled by search engines, so as to improve the ranking of the site keyword.

Third, friendship links in the keyword optimization of the magical. Friend chain to use the keyword anchor text, has been discussed with friends such controversy: Anchor text and direct URL, who is the better function? In fact, the function of the anchor text is better, just like the webmaster in doing keyword optimization, will use the form of anchor text and other sites to do links, Anchor text links can improve the exposure of keywords, while achieving the transfer of keyword weight. In addition to and other stations to exchange keywords friend chain, you can also on their own site to do the homepage of their own keyword links, such links form should be regarded as the site's internal chain, can also improve the weight of keywords in the site.

Four, try to increase the keyword in the station link. To improve the density of keywords in the station, to consider is to increase the site's inner chain, in the article selected keywords, do anchor text linked to the home page. Here to remind you that most of the webmaster in order to improve the weight of the home page, there will be different keywords linked to the home page, this approach will only mislead spiders crawl, different keywords Mao Wenqing, but spiders can not know exactly which is the site's key words. Therefore, for keyword optimization, the inner chain is indeed necessary, but the wrong inner chain form is to try to avoid.

In fact, according to personal experience, site keyword ranking control factors still have some, such as the site's external chain will also affect keyword ranking, so improve the site outside the chain is also the optimization of keywords to do, the webmaster in the chain when you can use the keyword anchor text form, plus a direct URL form annotated site keywords and links, This form of link is easier for spiders to judge the site's main keywords. Some webmaster found that the standard of the external chain of search engine is very high, so want to optimize good keyword, still want to optimize outside chain.

This article in Admin5 first, by Nie Bin net http://www.niebin.com stationmaster writing, reprint retains the author link, thanks.