Talking about SEO optimization several points: keywords, website optimization, outside the chain construction

Source: Internet
Author: User

The advent of the Internet era, so that more and more people began to build their own website. But in the face of nearly 0 daily traffic, stationmaster are not to start. Perhaps as a newcomer, they still do not master the real use of SEO. Here we give some new stationmaster a little pertinent suggestion and opinion for reference.

Use SEO technology to optimize the site, you should first understand the principles of search engines, otherwise really do it, but also know its reason why. There are also here we want to break a lot of stationmaster's one drawback, that is the website optimization contains two parts inside and outside, the station relies on is the code, the webpage structure and so on, but the station relies on is the link optimization, therefore must remember to double tube, cannot lose only takes into account one.

We first say the key words, this seemingly very simple thing, actually very complex. First, the choice of keywords, it should be determined that the search for netizens reached a certain number, if this has made mistakes, the site can be said to be devastating impact. But for many new sites can not choose the hot key words, such as "weight Loss" "travel" and so on, this keyword search probability will be tens of millions of times a day, the new site to rely on these words to get ranked, is almost impossible. Therefore, in the choice of keywords, to grasp several points, keyword to search more than a few times, but the competition is small, there is commercial value, this will depend on the owners have divergent thinking of their own (use of brainstorming is a good way), and then the choice of keywords can not be too special or broad.

Second, the choice of key words to consider the following aspects, is the core keywords, keyword distribution, long tail keywords, three types of keywords. The first two are easy to understand, and the back of the long tail keyword is that the word, more specific, the search rate is not very high words. Because this kind of keyword although the number of individual search, but the overall number of search a lot, so pay attention to this kind of words so that the online ranking an important aspect of the rise. and three types of keywords refers to navigation, trading and information-type keywords. Keyword selection, webmaster should also pay attention to the trend of keyword popular, different seasons and the social hot issues, will affect the search keyword, so, to constantly change, can win traffic, and then is to study the competitor's website, the enemy win.

Said the key words, and then the webmaster to do is to optimize the structure of the site and Site page optimization.

On the optimization of website structure, most webmaster if understand the principle of search engines know why, because some of the site structure is not conducive to the collection of sites, such as the webmaster inserted flash, all kinds of jumps, dynamic URL links, required registration of the region, and so on, these will affect the site is included, thus affecting the flow. The second is the optimization of the physical structure and link structure of the website. The physical structure is the distribution of documents and articles that I have seen, such as concise navigation. and the link structure receives the internal link of the website to form a kind of not intuitive structure. For example, establish the appropriate URL static link. These optimizations are absolutely not omitted, so, want to let the site's ranking rise, every detail must be done bit.

and the website page optimization is can say again to Stationmaster's construction station thought and the keyword Choice test, here to the page title and the website article key word must have the very good grasp, the page title concise unique, the statement fluent, does not repeat the stacking key word and so on. The main text of the arrangement is more, to grasp the density and frequency, do not procrastinate, insert the key word is not blunt, will be the key words to be divided.

The last is about the construction of the chain, which is also an important factor affecting the ranking of the site. Choose a good outside the chain is every new webmaster wish. Because it is difficult, so the value is high. Here is the key to the garbage link, this is a lot of unfair competitors to our site attacks, to leave you with a variety of sites unrelated to the information links, blog comments links. Under normal circumstances will not affect the ranking of the site, but serious when your site may be corrected or deleted, so, here you have to be very careful webmaster.

Want to become a qualified webmaster, in addition to these, but also should know more, remember, details determine success or failure. Perhaps is a good keyword, a high weight of the chain, etc. can give your site to bring unexpected results. Computer Graduation Design: http://www.bycxlw.com starting A5 webmaster Network, reproduced please keep the author link, thank you!



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