Taxi drivers speak MBA

I got an MBA from a taxi driver in Shanghai.

I was about to rush to the airport from Xujiahui, so I ended a meeting in a hurry and searched for a taxi in front of the mercury building. A mass found me and was very professional and straight forward to me. This stops, so I am deeply shocked by the story that follows, like a vivid MBA Case Study. To be loyal to the original intention of the taxi driver, I tried to repeat his original words with my memory.

"Where to go ...... Okay, airport. I like to do the business of the Miluo building in Xujiahui. Here I only do two places. Miluo building, Junyao building. Do you know? Before receiving you, I took two laps at the door of the merceon building and finally saw you! It's definitely not close to me when I come out of office buildings ~~~ "

"Oh? You have a good idea! "I included it.

"To be a taxi driver, we must also use scientific methods. "He said. I was very interested in "What scientific methods? "

"Understand statistics. I have made accurate calculations. Let me tell you. I drive a 17-hour drive at a cost of 34.5 yuan per hour ...... "

"How to calculate it? "I asked.

"You do. I have to pay 380 yuan a day, and the fuel fee is about 210 yuan. 17 hours a day, the average fixed cost of 22 yuan per hour, handed over to the company, an average of 12.5 yuan per hour oil fee. Is this 34.5
Yuan? ", I was surprised. I took a taxi for 10 years and heard a taxi driver calculate the cost for the first time. The previous drivers told me that the cost per kilometer is 0.3 yuan, and the amount of money paid every day is similar.

"The cost cannot be calculated by kilometer, but only by time. You see, the price calculator has a "check" function. You can see detailed records of the day. I have performed data analysis and the average air travel time between each passenger is 7 minutes. If the starting price is 10 yuan, it will take about 10 minutes. That is to say, every 10 yuan guest costs 17 minutes, that is, 9.8 yuan. Don't make money! If we say that the guests in Pudong, Hangzhou, and Qingpu are eating meals, even the customers who make 10 yuan are not enough to eat dishes, we can only scatter some MSG. "

Strong! The master did not sound like a taxi driver, but seemed to be a cost accountant. "What do you do? "I'm more interested. Continue to ask. It seems that new things can be learned on the way to the airport.

"Never be moved across the street by customers. Instead, you can choose the parking location, time, and customer to decide where you want to go. "I was surprised. It sounds interesting. "Some people say that taxi drivers rely on luck to eat. I thought no. You must stand in the customer's position and think from the customer's perspective. "This sentence sounds very professional, as many business management training instructors have said." Put
Yourself into others 'shoes ."

"Let me give you an example. At the entrance of the hospital, one with medicine, one with a washbasin, and one with you. "I thought about it and said I don't know.

"You want to bring the washbasin. When the average person is ill, go to the hospital to take a look. Taking some medicine may not necessarily go to a very long Hospital. Take a taxi with a washbasin. It was discharged from hospital. How can I stay in hospital? Who died on the second floor today, and another died on the third floor tomorrow. People who come out of the hospital often have a sense of re-emergence. It is the most important to be healthy to recognize the meaning of life. That day said: Go to Qingpu. No blinking. Did you say that he would take a taxi to People's Square and then take the Qingpu line? Absolutely not! "

I can't help but admire it.

"Here is an example. On that day, three people waved in front of the People's Square. A young woman, with a small bag, just bought something. There is also a young man and a woman who are shopping at first glance. The third is a man wearing a velvet shirt and a down jacket, carrying a bag. I think a person only needs 3 seconds. I did not hesitate to stop in front of this man. After the man got on the bus, he said: yan'an elevated, north-south elevated ~~~ I couldn't help asking why you didn't hesitate to open it to me? There are two other people in front. If they want to get on the bus, I am also embarrassed to compete with them. I replied that at noon, it would be a dozen minutes later. The girl slipped out to buy things at noon. It is estimated that the company is very close. It is a tourist for men and women who don't take anything and won't go far. You went out to work and took a bag, at first glance, it is official business. At this time, it is estimated that it will not be near. The man said, you are right. Go to Baoshan. "

"Can anyone in pajamas Take a taxi at the entrance of the supermarket or at the subway station be far away? May I go to the airport? The airport won't let her in. "

That makes sense! The more interesting I listen.

"Many drivers complain that the business is not doing well, and the oil price is rising again. They are all looking for reasons from others. I said, you will always find reasons from others, and you will never be able to improve. Find out the problem from yourself. "It sounds familiar. It seems like" if you cannot change the world, change yourself. "Or Steven
Corvey's "impact circle and attention circle" was revised. "On one occasion, a passenger stops at South Dan Road and goes to Tian Lin. Later, another time, a person in the south Dan road car, or to Tian Lin. I asked, why do many of you go to Tian Lin from Nandan Road? People said that there was a bus station on Nandan Road. We all got here by bus from Pudong and then took a ride to Tian Lin. I suddenly realized. For example, if you look at the road we drive, there are no office buildings, no hotels, and nothing, there is only a bus station. Most of the people standing here blocking cars are just buses, select a taxi by shortest road. Customers who block vehicles here generally do not have to pay more than 15 yuan. "

"That's why attitude determines everything! "I heard this from more than a dozen presidents. For the first time, I heard this from taxi drivers.